FUSE is a Danish startup on a mission to reinvent how we consume energy. We combine caffeine and essential vitamins in small, great-tasting powder sticks that can be easily mixed with water anytime, anywhere. The idea behind FUSE came from a real need. As students and young professionals, we constantly found ourselves relying on energy drinks to stay focused and keep going. But the products available were either filled with sugar, came in bulky cans, or simply didn’t feel like something we wanted to put into our bodies. We created FUSE to offer a clean, portable and transparent alternative to traditional energy products. Each stick fits in your pocket and delivers a refreshing, sugar-free boost when mixed with water. No fridge needed, no crash afterward, and no guessing what’s inside. Just clean energy, wherever you are. Our target group is made up of young, active individuals who need focus and energy throughout the day during studies, workouts, events or long shifts at work. We aim to remove the friction of staying energized in a busy everyday life by offering a product that is both practical and trustworthy. At its core, FUSE solves three main problems: traditional energy products are inconvenient to carry, often packed with sugar and additives, and not transparent about their ingredients. We solve this by being light, clean and clear. As we continue to grow, our goal is to build a community of ambitious people who want to perform at their best without compromising on health or convenience.