Drylab is revolutionising the film industry with state of the art technology to automatically organize all the thousands of clips in a production, increasing quality and saving hundreds of man hours.  We make it possible to keep the entire film production in your pocket. Collect metadata from the set, automatically connect it to clips, and organise them so you can find whatever you are looking for in seconds, even off-line. In the words of Norway's leading producer, Erik Poppe: "It's a revolution". Our culture is one based on trust. We trust that the other will do what is best and perform, as we should. At the same time, we have a culture of motivation and we appreciate and acknowledge each other’s achievements. At the same time, this culture of feedback also makes it easier to identify areas of improvement building upon the trust we have established with each other. What is also important is that it is very easy to come up with new ideas—you are not shut down and we make sure to discuss ideas and then figure out whether or not to pivot.