For too long, healthcare has been reactive. Focused on treatment after problems appear, rather than prevention and performance. We're building the alternative: a physician-led health optimization platform that combines deep diagnostics with personalized protocols. 60+ biomarker testing, physical performance assessments, and dedicated physician support, all built into a continuous loop: measure, interpret, intervene, track, learn. Our mission is to make proactive, data-driven healthcare accessible, personal, and continuous. Cue turns medical insight into something you can measure, understand, and act on. No generic protocols. No one-size-fits-all care. Just personalized hormone and health optimization built on your own data. Based in Copenhagen. Building the category for proactive health in Europe.