Cirqular’s vision is to activate circular consumption of fashion at scale, triggering consumers and brands to actively switch to a circular model. With a continuously increasing overproduction in the fashion industry, circularity is one of the most powerful models to make fashion truly sustainable. Cirqular is developing a tech platform for reselling and shopping pre-owned high-end fashion, making it easier than ever to resell clothes online, while providing a personalized shopping experience at par with the first-hand market. This will be done through a well curated platform with a stellar user experience, combined with integrated retailer and brand partnerships to automatically and virtually mirror our users’ physical wardrobes with pre-populated content, enabling sellers to generate attractive product listings with a click of a button and seamlessly sold at Cirqular.