Online marketplace for African imagery - Powered by online learning. Africa is rising and a visual reframing of the continent is emerging. A reframing crafted by African content creators, telling Africa's story of change. At Africa Reframed we connect a community of African photographers to the world’s leading companies and organizations to create and promote captivating imagery and bespoke projects that propel new storytelling from the African continent. Imagery in the Africa Reframed imagebank has been used by the worlds leading organizations such as: Gates Foundation, UN, Amazon, Microsoft, Google, Pfizer, Ernst & Young, Spotify, NBC, Yahoo, Sitecore, Exxon, Cambridge University Press, Hearst, Condé Nast, Lloyds bank, Europe- an Investment Bank, Shell, AOL, ABC, NEC, CNBC, KPMG, Discovery, VISA, Deloitte, Accenture, Ogilvy, UPS, Viacom, Pearson, Barclays, BBC, Axel Springer, British Council, M&C Saatchi, ASUS, Del Monte, Time inc., RTL, Virgin, McKinsey, Airtel, Guardian, Uber, Orange, 3M, HSBC, Samsung, The World Bank and many more. We are looking for investors sharing our vision of Africa Reframed as a value-driven, profitable business that strives to alter the global community’s perception of the African continent while also building sustainable job opportunities for photographers across Africa. Alongside its sister organization, Commerce & Culture, Africa Reframed has managed an array of long-term projects with leading contemporary visual artists globally and organized photo exhibitions with more than 100.000 paying visitors across 3 continents. Among these, the largest exhibition to date with African photography in northern Europe. SDGs: Quality education and decent work and economic growth, SDGs 4 and 8, are an integrated part of the Africa Reframed business model. When the United Nations In 2015 was launching the SDGs with Project Everyone, they did so with a campaign to share the global goals with 7 billion people in 7 days. This happened via global broadcasts, outdoor advertising campaigns, cinema ads, mobile partnerships, and more. Because of the above, Images from our program were among the officially chosen for the campaign and were singled out by the global campaign team as good education and economic growth in action. Misson: Most of the imagery we encounter from the African continent tends to either depict the beautiful scenery and wildlife or scenes of poverty, war, and desperation. While these indeed are bona fide aspects and challenges, Africa is also a continent characterized by immense growth, varied opportunities, and not least, change. The mission of Africa Reframed is to capture and contribute to the spurring of this change by a visual reframing of the continent. A reframing that reflects African enterprise, innovation, and everyday life. Africa Reframed exists to create and promote this new imagery in the belief that by changing the visuals, we can help change the conversation. Thus an inherent part of Africa Reframed’s DNA, which is also mirrored in the name of the company, is to be a catalyst for the way the world looks at the African continent. The wish to illustrate the real Africa and thus to spur optimism and hope around its future makes the company strongly value-driven, and it is believed that such a shared view will help bind contributors, clients, and other stakeholders close together. In 2020 Africa Reframed received an investment from Innovation fund Denmark and was selected as a finalist for the SDG Tech Award.