Our mission and why it matters

We are on a mission to make humans the strongest security layer.

Human risk remains one of the biggest vulnerabilities and traditional awareness training is not enough. We take a different approach by combining AI-driven personalization, real threat detection, and behavioral science to actively protect people and organizations.

We do not just simulate risks. We build the tools that detect and stop them.

Your Mission

At Hoxhunt, we are actively building real threat intelligence and response tools that protect organizations against malicious cyberattacks every single day.

As our Growth Marketing Manager for Organic Growth, your mission is to help scale Hoxhunt’s organic growth and AI-assisted distribution engine.

As buyers increasingly discover and evaluate vendors through AI-generated recommendations, modern search and social channels, strong organic visibility and distribution have become a critical growth lever. You’ll help shape how Hoxhunt is found, understood and discussed across modern buyer journeys.

Your Role

This role sits within the Growth team in our Global Marketing function and focuses on increasing our visibility, discoverability and engagement across modern search, AI-driven discovery and organic distribution channels.

You’ll work at the intersection of SEO, GEO, social distribution, lifecycle marketing, AI-assisted content operations and growth experimentation, ensuring Hoxhunt is consistently found, cited and discussed when buyers research cybersecurity challenges and solutions.

This is a highly hands-on role for someone who enjoys operating fast, building scalable workflows and combining creativity with systems thinking.

You’ll collaborate closely with Product Marketing, Growth, Strategic Communications and Regional Demand teams to scale and distribute product narratives, customer insights and market perspectives across multiple channels.

What You’ll Do

Organic growth & discoverability

• Own and develop Hoxhunt’s SEO, GEO and AI-search discoverability strategy

• Improve visibility across search engines, LLM-generated recommendations and cybersecurity comparison conversations

• Identify high-intent content opportunities tied to ICP pain points, buyer journeys and competitive positioning

• Monitor and optimize organic performance, discoverability share, engagement and pipeline influence across organic channels

• Monitor competitor visibility, category conversations and discoverability trends to identify growth opportunities and visibility gaps

AI-assisted content operations

• Build scalable AI-assisted workflows for content production, repurposing and distribution

• Use tools like Claude, ChatGPT and modern AI tooling to improve output quality, experimentation velocity and operational efficiency

• Continuously improve content systems, workflows and distribution processes

• Help shape scalable AI-assisted ways of working across the broader Growth organization

Organic distribution & scalability

• Create and scale organic distribution across social, newsletter and community channels

• Build scalable expert-led distribution through internal SMEs, leadership amplification and social-first content systems

• Turn customer insights, product narratives and market trends into high-performing content formats

• Partner closely with Paid Social to extend the reach and performance of high-performing organic content

Lifecycle & engagement

• Create lifecycle and nurture content that supports engagement, activation and pipeline influence

• Contribute to experimentation around messaging, conversion and audience engagement Support growth initiatives across the full funnel

What We’re Looking For

• Exceptional writing and editorial judgment in English

• Strong experience in organic growth, content marketing and distribution

• Strong understanding of SEO, GEO and modern AI-driven discovery dynamics

• Experience using AI tools for content creation, workflow automation and creative production

• Ability to operate across multiple content formats and channels

• Strong systems thinking and operational mindset

• Ability to connect organic growth initiatives to engagement, pipeline and business outcomes

• Curiosity around AI-assisted workflows, experimentation and scalable growth operations

• Ability to move quickly and independently in a fast-changing environment

• Strong ownership mindset and bias toward execution

Bonus Points If You Also

• Bring experience from a B2B SaaS scale-up or cybersecurity company

• Have experience building AI-assisted content systems and automations

• Have basic visual/video content production skills using modern AI tooling

Why Join Hoxhunt?

What you can expect from us Compensation

Monthly salary of €4500 - €6000 depending on your experience. You may notice varying salary ranges for roles with similar titles across Hoxhunt; this is because each range reflects the seniority, scope and impact expectations required for that specific role. Working ways

We work in a flexible hybrid model. You are expected to visit the Helsinki office 2–3 days per week.

Autonomy & ownership

We hire experienced people and trust them to operate with ownership. This role comes with significant autonomy and the opportunity to help shape how modern organic growth operates inside Hoxhunt.

A meaningful product and category

Hoxhunt is building a category-leading human risk management platform used by organizations globally to reduce human cyber risk and actively protect against real cyber threats.

Strong team environment

You’ll work alongside experienced marketers, operators and product teams in a highly collaborative environment focused on continuous improvement, experimentation and execution quality.

Benefits & perks

Alongside extensive healthcare and benefits, you’ll have access to our Helsinki office with a gym and swimming pool.

Location and salary range

Location: Helsinki (hybrid)

Salary range: €4500 - €6000 depending on experience

Our Recruitment Process

• TA Screening Call (30 min, online)

• Hiring Manager Interview (45 min, online)

• Assignment and Panel Interview (90 min, on-site)

• Reference checks

Ready to apply?

If you’re excited about building scalable organic growth systems, modern AI-assisted marketing operations and helping shape how cybersecurity brands grow in AI-driven buyer journeys, we’d love to hear from you.

Drop your details and apply!

About Hoxhunt

Hoxhunt was founded in 2016 by four visionaries. Today we are a global team of +270 amazing Hoxhunters advancing a truly AI-native category leader in human risk management, with key hubs in the United States, the United Kingdom, and Finland. We are proud to be an award-winning, fast-growing software company, recognized by G2 and Gartner, named to TIME Magazine's list of the World's Top EdTech Companies, and featured for our innovation in major publications like Fast Company, TechCrunch, Forbes, and Inc.

As a multi-product company, Hoxhunt goes beyond traditional security awareness. We don't just educate employees through frequent, personalized, and behavior-changing cybersecurity training - we also actively build real threat intelligence and response tools that protect organizations against malicious cyberattacks every single day.

Be among the first to know about our open positions. Drop your details in our Talent Community, and we will reach out when there is a match!