📸 Instagram Growth & Visual Identity Internship

Salary Unpaid

FlavorScale is seeking an Instagram Growth Intern to be our Chief Visual Storyteller. In the world of F&B, people eat with their eyes first. You will be responsible for making FlavorScale the most "saveable" and "shareable" brand on the platform across Northwestern Europe.

This isn't just about posting—it's about Algorithm Engineering. You will own the aesthetic, the Reels strategy, and the community engagement that turns casual scrollers into power users of the FlavorScale app.

Who You Are

  • Visual Alchemist: You have impeccable taste. You know the difference between a "good photo" and a "FlavorScale photo." You understand color theory, layout, and the "Instagram Grid" architecture.

  • Reels Specialist: You understand the "Hook-Value-CTA" framework. You know which audio is trending 24 hours before it peaks and can edit high-retention video content that stops the scroll.

  • The Curator: You are obsessed with "Saves" and "Shares." You know how to create carousels that act as mini-guides to cities like Amsterdam, Paris, or Berlin.

  • Engagement-First: You don't just "manage" a community; you start conversations. You know how to use Polls, Q&As, and Broadcast Channels to make our followers feel like they are part of the "Inner Circle."

  • Background: Studying Creative Direction, Marketing, Photography, or Digital Media.

Your Daily Mission

  • Content Architecture: Plan and execute a high-impact content calendar consisting of Reels, Carousels, and Stories that define the "Global Taste" standard.

  • Creator Partnerships: Identify and reach out to local food & lifestyle influencers for "Collab" posts that put FlavorScale in front of new, high-intent audiences.

  • The "Vibe" Check: Scour our partner restaurants to curate the best User Generated Content (UGC), turning our users' photos into brand assets.

  • Growth Hacking: Experiment with "SEO for Instagram"—optimizing captions, tags, and locations to ensure we are the #1 result for urban discovery searches.

  • Analytics Deep-Dive: Track engagement rates and "Save" counts to report back to the Growth team as we prepare for our 2026 Q3 funding round.

The Opportunity

This is a work-based internship that offers a Masterclass in Brand Building. While we cannot promise permanent positions today—as our key hires depend on the 2026/2027 investment cycles—this is our Creative Talent Pipeline. If you can build an aesthetic that defines a global brand, you’ll be the first in line for our Creative Lead roles.

Specific Requirements

  • Location: Remote-First (Based in Northwestern Europe).

  • Language: Fluent in English. (Additional languages like French, German, or Dutch are a massive plus for regional captions).

  • Tools: Proficiency in Canva, Adobe Lightroom/Photoshop, CapCut, and Instagram native tools.

  • Status: This must be a formal internship as part of your degree.

  • Portfolio: Required. Show us an account you’ve grown or a portfolio of your visual work.

For more information or questions please contact us at Peneloppe@flavorscale.app

Perks and benefits

This job comes with several perks and benefits

Near public transit
Near public transit

Work life balance
Work life balance

Flexible working hours
Flexible working hours

Social gatherings
Social gatherings

Equity package
Equity package

Skill development
Skill development

See all 12 benefits

Working at
FlavorScale

FlavorScale is a next-generation foodtech startup focused on revolutionizing how Gen Z discovers and connects with eateries. We solve the problem of fragmented, outdated, and inauthentic food discovery experiences that leave young food lovers scrolling endlessly yet never quite finding places that truly match their tastes and vibes. Current platforms often prioritize ads, generic ratings, or logistics rather than capturing the authentic culinary experience and community connection young users crave. FlavorScale’s platform is video-first and AI-powered, delivering engaging, personalized, and authentic food recommendations by harnessing behavioral data and smart algorithms. We bridge the gap between foodies and restaurants, empowering users to explore and share real experiences, and helping eateries reach the right audience with data-driven insights. Our live MVP has proven product-market fit, with strong success in Copenhagen, and we’re now preparing to scale through a larger pilot in a major Northwestern European city. By focusing exclusively on food discovery for Gen Z and combining community, AI, and real-time data, FlavorScale is poised to transform food discovery from a fragmented chore into an engaging, authentic, and efficient experience that benefits both consumers and the food industry. FlavorScale is building the definitive food discovery platform for Gen Z, video-first, AI-powered, and community-driven. Our MVP is live on Firebase, pre-pilot nailed strong traction in Copenhagen (our biggest win), and we're now scaling for a major Northwestern Europe launch with data insights that restaurants and brands crave. Why FlavorScale? Real momentum: Proven product-market fit from live MVP and pilots. Next: bigger city rollout, 2026 Q2 funding round, AI personalization at scale. Founding-level impact: Join a young, driven team as we build the core stack (Firebase, ML recs, event pipelines) with equity and ownership from day one. Foodtech at its best: Blend cutting-edge tech (React Native, Google Cloud, recommendation engines) with real-world testing in top food cities like Copenhagen, London, Paris, Berlin and Amsterdam. High-agency culture: Ship weekly, collaborate daily, iterate from user data. In-person team time in Denmark/Netherlands (relocation supported).

Read more about FlavorScale

company gallery image