Salary Competitive

Do you have what it takes to launch a Premium Beverage Startup in Stockholm?

📍 Stockholm, Sweden | Full-Time / Freelance | Monthly Retainer + Uncapped Commission

 

🎯 The Role:

We don’t believe in slow starts. After a successful run in Belgium, Gullis Drinks is hitting the streets of Stockholm, and we’re looking for a "vinnarskalle" (a winner’s mentality) to lead the charge. You'll own the Stockholm market, proving that natural, premium juice belongs in every high-end deli and trend-setting convenience store from Vasastan to Södermalm.

We firmly believe that high-growth sales require more than just a pitch—it requires a deep understanding of local retail culture and the grit to secure the best shelf space. Since you are our first Swedish hire, you will be the face of the brand and have total ownership over our local expansion strategy.

 

💻 What You'll Do:

  • Own the Streets: Dominate the inner city by visiting 10–15 hand-picked independent retailers and cafés daily.

  • Win the "Fridge-Front": Capture market share by securing eye-level, front-of-fridge placements for our premium bottles.

  • Architect the Environment: Onboard every new account into our Swedish Stockfiller system, ensuring data-driven re-orders flow seamlessly from day one.

  • Master Brand Aesthetics: Ensure Gullis looks as good as it tastes by placing POS materials with precision and style.

  • The 90-Day Sprint: Execute a "Blitzscale" phase with a clear target of 50+ premium listings in your first three months.

 

🚀 The Mission:

Our vision is to reclaim "cool" for natural, sugar-free drinks. We are turning a childhood heritage into Stockholm’s most desired premium brand. Nature provided the vitamins; we provided the brand; you provide the growth.

 

About You:

You are a "Stockholm Closer" with a passion for premium products and urban retail culture. You thrive on the adrenaline of a sales sprint and view a "nej" as merely the start of a negotiation. While your sales craft is exceptional, you also have the stylistic eye to ensure our brand pops in every store you touch. You are likely an early adopter of new trends and have the independence to hit the ground running without hand-holding.

 

Requirements:

  • 🇸🇪 Local Cultural Fluency: You speak the language of Stockholm retail and understand the "fika" business culture.

  • The Hunter Mindset: Proven track record of high-velocity prospecting and closing deals in fast-paced environments.

  • 📦 Strategic Thinking: Experience building or managing retail accounts and ensuring long-term shelf dominance.

  • 📂 Grit & Style: A portfolio or track record that demonstrates both the "hustle" to scale and the ability to represent a premium aesthetic.

  • 🎓 Independence: You are ready to work independently as "Employee #1" in Sweden.

 

Bonus points:

  • Existing relationships with premium delis or major players like ICA and Coop.

  • Experience launching international brands into the Swedish market.

  • A background in high-end food & beverage sales.

  • Swedish language proficiency

 

🌟 Why Join Gullis Drinks?

  • 💰 High-Stakes Reward: A solid monthly retainer plus an aggressive, uncapped commission for every listing and crate sold.

  • 🚀 Ground Floor Opportunity: The chance to lead our Swedish expansion and transition into a permanent leadership role.

  • 🍹 Product Pride: Represent a brand based on 100% natural juice with no added sugars or synthetic additives.

  • 🤝 Direct Impact: Work side-by-side with the founder to make Stockholm "real" again.

👉 Ready to Make an Impact? If you have the grit to scale a startup and the style to represent a premium brand, we’d love to hear from you.

For more information or questions please contact us at ellen@thehub.io

Perks and benefits

This job comes with several perks and benefits

Work life balance
Work life balance

Flexible working hours
Flexible working hours

Free coffee / tea
Free coffee / tea

Working at
Gullis Drinks

Gullis is a sparkling soft drink based on 100% natural juice. We strive to keep as many vitamins and fibers in our drink by using fresh fruit and no added sugars. A note from the founder: I grew up near a quiet orchard where 'luxury' was defined by the quality of a freshly pressed apple. It was simple, raw, and honest. But the modern city life traded that honesty for neon-colored energy drinks and synthetic sodas. In a world obsessed with additives and artificial trends, Gullis Drinks is going back to the source. We believe that nature already perfected the recipe—it’s time we perfected the presentation. The Mission: We’re reclaiming the 'cool' for natural, sugar-free drinks. We’re turning a childhood heritage into Stockholm’s most desired premium brand. The Candidate: We don’t need a traditional manager. We need a Stockholm native who knows every corner of the retail landscape, from urban delis in Vasastan to the major players at ICA and Coop. Someone who has the grit to scale a startup and the style to represent a premium brand. Nature provided the vitamins. We provided the brand. You provide the growth. Let’s make Stockholm real again.

Read more about Gullis Drinks

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