Join us in shaping a sustainable world for the people and the planet.

At Grale, our vision is a world free from plastic pollution. Plastics are made from petroleum and remain in our environment for thousands of years! By 2050, oceans could have more plastic than fish. We’re on a mission to change that.

🏆 Grale has been named the “World’s Most Innovative Sustainability Startup” among 1,400 companies globally!

🥇 We also won the prestigious “Global Tech Innovator" award, selected from 2,000 technology companies worldwide.

We’re growing our team and looking for an outstanding candidate to join us in our mission!

Brand & Marketing Manager

As Brand & Marketing Manager at Grale, you will be at the forefront of building our brand and leading impactful marketing and communication initiatives. You will combine strategy with execution, ensuring our message reaches the right audience and creates real engagement.

You will be responsible for shaping our brand identity, developing compelling storytelling, growing our digital presence, and driving data-informed decisions to position Grale as a global leader in sustainability.

This is a hands-on and strategic role for a creative doer who knows how to bring ideas to life and wants to use the power of brand to make a real impact.

Main responsibilities include, but are not limited to:

• Develop and execute a marketing strategy that drives brand awareness, engagement, and growth.
• Shape and manage Grale’s brand identity, tone of voice and storytelling across all touchpoints.
• Create and optimize content for LinkedIn, Instagram, TikTok and other channels.
• Plan and execute digital and offline campaigns in collaboration with internal and external stakeholders.
• Drive earned media and build Grale’s public presence through storytelling, media outreach, and thought leadership.
• Ensure high quality and consistency across all marketing materials and brand expressions.
• Track performance, analyze insights, and adapt strategies to maximize impact.
• Keep up with trends in sustainability, consumer behavior and branding to stay relevant.
• Collaborate across teams and with creative partners to bring the brand to life in new and engaging ways.
• Leverage new tools, tech and AI to streamline content production, campaign execution and insight generation.

Ideal Candidate

• To succeed in this role, we believe that you have the following qualifications:
• 3+ years of experience in marketing, branding or communication.
• A strong strategic mindset and hands-on creative skills.
• Excellent storytelling, content creation and copywriting abilities.
• Strong understanding of brand development, tone of voice and visual identity.
• Data-driven with experience of tracking and optimizing marketing performance.
• Tech-savvy and confident in exploring new tools, platforms and AI solutions.
• Deep knowledge of digital and social platforms and how to create engagement on each.
• Fluent in Swedish and English, both written and spoken.

We also see that you:

• Thrive in a fast-paced startup environment and enjoy both strategy and execution.
• Are proactive, curious, and unafraid to test new ideas.
• Are passionate about impact, purpose, and building something meaningful.
• Take ownership and know how to get things done with excellence and creativity.

What you get

• Free daily breakfast, coffee/tea and fruit through the office provider
• Access to gym and health activities through the office provider
• Wellness grant
• Weekly fun “After work”
• The unique experience of working with the founder team featured on the prestigious Forbes 30 under 30 list and Prince Daniel Fellowship
• Once-in-a-lifetime opportunity to shape a global brand and contribute to a sustainable future
• Opportunity for professional and personal development
• Beautiful and modern office space in the heart of Stockholm

Interested?

This is a once-in-a-lifetime opportunity! We are interviewing continuously with the aim of filling the position as soon as possible. Apply today and help us transform an industry.