Lasner Digital is looking for a Paid Social Marketing Specialist (Meta) - Remote or in Dubai Office

Do you have experience in driving exceptional results through paid social media campaigns? And do you want to collaborate with the top E-commerce and Info-products in Denmark and Internationally? Then this could be the dream job you've been looking for!

Who am I looking for?

I am looking for someone who wants to work closely with the most prominent E-commerce and Info-product both in Denmark and Internationally, be in charge of setting up, monitoring, and optimizing their paid advertisements as well as planning and executing the paid strategies.

Responsibilities

The core mission of the Paid Social Media Buyer is to scale and optimize Client ad accounts based on their North Star Goal. You will also craft the high-level strategy needed for your Clients to be successful, plan out the creative strategy with ad concepts, and write detailed storyboards for the editing team to create high-converting creatives. In this role, you will usually work directly with Me (The founder)

• Achieving Client Paid Social North Star KPI for 3-5 Clients on a Monthly basis

• Achieving 85%+ of Client Paid Social Ad Spend North Star on a Monthly basis

• Media buying - Managing, analyzing, and optimizing ad accounts and ad spending on a daily basis

• Analyzing and optimizing accounts includes funnel troubleshooting - from offer to the ad creative to the landing page, and email flow.

• Lead on conducting weekly research on clients to gain ad creative insights

• Lead on weekly A/B testing of creatives, audiences, angles, ad copy, etc.

• Provide weekly creative insights and analytics for the team with loom videos and reports

• Lead on scripting detailed storyboards for new ad creatives

• Conducting Internal Weekly client Strategy Calls

• Leading Biweekly Client Calls

• Weekly Slack updates and daily communication with Clients

• Create a bi-weekly Client Call Document

• Creating monthly KPI reports and loom videos for clients

Further, this role also entails the start-up of newly onboarded clients. Which amongst other things requires deep research on competitors and immersing oneself deeply into the brand and products to come up with a high-level paid social and creative strategy.

Qualifications:

• 2+ years of Facebook Ads experience OR managed over 6 figures in ad spend on Facebook.

• Knowledgeable with 3rd Party Tracking Software (HYROS, Wicked Reports, Northbeam, TripleWhale, etc.)

• Proven track record of profitably optimizing Facebook Ad Accounts (both large & small)

• Excellent ENGLISH written & verbal communication skills.

• Coachable and open-minded, with a strong desire to grow personally and professionally.

• Strong analytical skills: Ability to analyze key metrics to optimize paid campaigns

• Experience with developing creative concepts or campaigns

• It is an extra plus if you have experience with other Marketing aspects, such as Email, Google or other funnels

• Highly collaborative person, with the ability to communicate and partner with multiple teams and brand partners

The team:

You will be joining our Team consisting of 1 video editor, 1 Paid Specialist (Google) and myself (Working as a Growth Marketer). I care a lot about team spirit, good vibes, having great relations and supporting each other in our work.

Perks & Benefits:

• Structured and prioritized development opportunities

• Great responsibility and a lot of influence on own tasks.

• Salary according to qualifications and good working conditions.

• Freedom under responsibility (KPI based)

• Ongoing education and personal development

• All-inclusive on books

About Lasner Digital

Lasner Digital is a team of dedicated talents striving to become the leading growth partner in paid social advertising & content management. We focus exclusively on your company’s growth and profit through social media.

We help leading E-commerce and Info-products sustainably scale their business with paid advertising. Our commitment to maximizing ROI has helped our clients profitably generate a combined +$80,000,000 in the last three years alone. We specialize in strategic planning, paid advertising (Meta, TikTok, and also Google), customer acquisition, lead generation, copywriting, and content management.

My mission is very specific. I want to build the best performance agency in Paid Social, where the customer is always the main priority.

• Nobody Is Bigger Than The Team

• Hard Work Beats Talent, But Planning Beats Hard Work

• We Don't Make Excuses. We Take Responsibility

• All In Or Nothing

• Always Be Growing