Integrify is an international coding academy & tech company with a social mission at its heart. We recruit, train, & connect talented developers with tech teams looking to hire. Since 2016, we have upskilled over 1000+ international tech talents across Europe and helped them kick-start their future-proof careers. More than 150 organizations trust us and companies such as Tietoevry, Digia, & Fujitsu have hired developers through our programs.
Integrify was founded for the sole purpose of changing what’s next for people who deserve a shot at a better future through education. In essence, Integrify is removing barriers to enter into technology work and thus enabling people to flourish and build over generational social capital.
We’re not just another recruitment agency for our customers - Integrify provides a flexible and personalized approach to companies based in Finland. Our aim is to ensure that companies can rely on the quality of our tech talent and that they possess the necessary technical expertise to drive business forward.
We’re now looking for a Digital Marketing Manager to join the team to fill a fixed-term position covering a maternity leave expected to last until 31.12.2024.
As the Digital Marketing Manager, your main focus will be executing our B2B marketing efforts to generate B2B leads and help our B2B Sales team sell more efficiently. You will be reporting to our Head of Growth and you will work with a Digital Marketing Coordinator managing B2C efforts reporting to you.
As we are a small team, we do most of our marketing in-house which will provide you with a unique opportunity to tap into various areas and build competences across the board. However, your primary scope of responsibilities will be connected to the following:
Demand generation: organic social media content (copywriting and basic visual design) and web content creation (blog post/whitepaper copywriting)
Lead generation: paid advertising in Google and LinkedIn (managing advertising campaigns, tracking and analyzing their performance)
Marketing x Sales collaboration: working closely with the sales team on content production, email marketing, and customer case collection
Data analysis and reporting: utilizing analytics tools to track and measure the performance of digital marketing campaigns; providing regular reports and insights on key performance indicators (KPIs) to demonstrate the impact of marketing efforts
2+ years of experience in B2B marketing
Basic understanding of B2C marketing to be able to support Digital Marketing Coordinator
Experience with Google and LinkedIn advertising
Passion for data, hands-on work, and a genuine interest in content creation
Excellent copywriting, communication, and presentation skills
Collaborative attitude and experience building relationships at all levels
Flexibility and eagerness to lend a helping hand whenever necessary, since we are a small team
Ability to work on-site to facilitate team collaboration (3 days/week)
You are fluent in Finnish and English (Finnish is a must for this role as you are expected to write copy in Finnish independently)
Opportunity to work in a fast-paced tech environment. Think of it as combining a startup atmosphere with meaningful social goals
Further develop your marketing and managerial skills by leading the marketing function and collaborating with various teams and stakeholders
Collaborate and build relationships with a bunch of amazing, ambitious, diverse, supportive, and caring people who all share the same mission
Take part in various team activities such as team days, Friday Brekkies, after-work runs, and regular office parties as well as spontaneous Friday drinks
A central downtown location in Kamppi
This job comes with several perks and benefits
Time is precious. Make it count. Morning person or night owl, this job is for you.
Get your caffeine fix to get you started and keep you going.
Social gatherings and games; hang out with your colleagues.
Easy access and treehugger friendly workplace.
Friday is something special, let's enjoy a beer together.
We want to take you from good to great.