Digital Marketing Specialist or CMO

Salary Unpaid
Equity To be negotiated

Role Overview:

We are seeking a passionate and dynamic co-founding Digital Marketing Specialist or CMO to join our team at FOBIKE. As a key member of our team, you will play a pivotal role in driving brand visibility, engagement, and sales growth in the EU market. This position offers a unique opportunity to contribute to a fast-paced company and be part of the e-bike revolution.


  1. Social Media Management:

    • Develop and execute comprehensive social media strategies across platforms (Facebook Pixel, Instagram, YouTube, TikTok, etc.).

    • Create engaging content, including posts, stories, and multimedia assets, that resonate with our target audience.

    • Monitor and analyze performance metrics to optimize content and strategies for maximum impact.

  2. Search Engine Optimization (SEO) and Google Optimization:

    • Conduct keyword research and implement on-page and off-page SEO strategies to improve organic search rankings.

    • Monitor and report on website traffic and user behavior using analytics tools.

    • Manage Google Ads campaigns, Google Product listings and implement strategies to maximize ROI.

  3. Visual Branding and Art Direction:

    • Develop and maintain brand identity, including logo design, visual elements, and style guidelines.

    • Create visually stunning content, including photos and videos, that align with FOBIKE's brand image and messaging.

  4. Content Creation and Curation:

    • Generate compelling written content, such as blog posts, product descriptions, and marketing copy.

    • Curate user-generated content and foster a sense of community around the FOBIKE brand.

  5. Video Production:

    • Conceptualize, script, and produce engaging video content, including product demos, brand stories, and promotional videos.

  6. E-commerce management:

    • Co-own the overall management, design and day-to-day handling of our E-commerce platform on Shopify.


  • Proven experience in digital marketing, with a focus on social media management, SEO, and Google Ads optimization.

  • Proficient in graphic design tools (e.g., Adobe Creative Suite) and video editing software.

  • Strong understanding of e-commerce platforms and digital marketing analytics.

  • Passion for electric bikes and sustainable transportation solutions.

  • Creative thinker with a keen eye for detail and aesthetics.

  • Excellent communication and interpersonal skills.

  • Self-motivated and able to work independently in a remote setting.

Note: This position is currently part-time, with the potential for full-time employment as FOBIKE continues to grow. We are looking for a candidate who is eager to contribute to our mission and grow with us, possibly as a freelance or co-founder.

If you are a motivated digital marketing professional with a passion for e-bikes, we'd love to hear from you!

Please submit your resume, portfolio, and a brief cover letter outlining your relevant experience and interest in FOBIKE in your application.

For more information or questions please contact us at

Perks and benefits

This job comes with several perks and benefits

Equity package
Equity package

Want to be a partner? Look no further.

Flexible working hours
Flexible working hours

Time is precious. Make it count. Morning person or night owl, this job is for you.

Working at

We bring the coolest electric bikes to market since we love riding and at the same time believe it's about time to accelerate the shift from commuting with combustion engines to a more environmentally friendly alternative. We want to grow together with skilled people who share our passion for riding bikes.

Read more about FOBIKE

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