Paid Marketing Manager

Salary Competitive
Equity To be negotiated

Are you interested in using your paid marketing skillset to redefine how industrial European wholesale works? Helping local businesses to bulk order industrial equipment from the top manufacturers? Growing an online marketplace that is used weekly by hundreds of industrial buyers and manufacturers? If so, then we want to learn more about you!

Role background

Droppe is an online wholesale marketplace that helps industrial buyers bulk order from Europe’s top equipment manufacturers. At Droppe, we are bringing leading industrial brands to one place, unlocking access to direct bulk orders, and ultimately, getting European wholesale more connected.

Since 2020, Droppe has served 750+ industrial buyers in 3 countries.

As a Paid Marketing Manager, you will have ownership of defining how our B2B paid marketing machine will run and how it will be built. Your impactful mission is to create the paid marketing function that fuels our marketplace's expansion in terms of buyer acquisition, lead generation, customer growth, product adoption, and user retention as well as building the metrics and analytics relating to these.

In this role, you'll get a lot of help and support on the way but are also expected to grow into being a highly-driven independent player with an exceptional ability to execute every single day. We give full freedom for you to choose if you want the position to be remote, hybrid, or in-office. Droppe currently has offices in Helsinki, Finland, and in Cologne, Germany.

What you'll be doing

  • Define the vision for how our paid marketing strategy will become one of the key elements of our growth

  • Collaborate with teams across the company ranging from Product, Sales, Supply, Recruiting, and Growth to understand our customer's pain points and gains

  • Define and build a well-oiled paid marketing machine with the corresponding marketplace metrics

  • Inspire—execute campaigns and marketing efforts inspiring our buyers and manufacturers to reevaluate how industrial wholesale should work

  • Get your hands dirty—designing, executing, and testing campaigns

  • Distribute and promote—planning and testing distribution and promotion channels

  • Think global—create a marketing playbook that is syndicated and distributed across all of our target European markets

Desired skills & proof of success:

  • Marketing enthusiast; proven track record in paid marketing

  • Analytical & data-driven marketer capable of building paid marketing analytics & metrics

  • Confident & energetic; professional and impact-driven approach in doing

  • Result-driven & resilient; ability to excel in a rapidly changing environment

  • Excellent listener; understanding the requirements of industrial buyers and how Droppe can meet their needs

  • You can fluently communicate in English (and additionally one of the following Swedish, German or Finnish)

What we offer:

  • Competitive salary and equity option

  • Steep learning curve and significant personal growth

  • Mission-driven and open environment for supporting personal growth

  • Caring meritocracy to support high performance

  • Flexible work hours and location (remote & office)

Next Steps

If you are eager for joining to a rapidly growing Droppe team, please send a brief introduction (we don’t believe in CVs) and a link to your Linkedin profile.

We enthusiastically look forward to hearing from you!

For more information or questions please contact us at

Perks and benefits

This job comes with several perks and benefits

Equity package
Equity package

Want to be a partner? Look no further.

Remote work allowed
Remote work allowed

You know how you perform best. Work from your couch, your favorite cafe or abroad when you feel like it.

Social gatherings
Social gatherings

Social gatherings and games; hang out with your colleagues.

Skill development
Skill development

We want to take you from good to great.

Free coffee / tea
Free coffee / tea

Get your caffeine fix to get you started and keep you going.

Central office
Central office

Your local office is your anchor point, thus, we placed it centrally at your convenience.

See all 12 benefits

Working at

Founded in 2020 in Finland, Droppe is a high-growth startup based fixing industrial distribution by organizing products, brands and distributors into transparent and useful information. We’re building a digital B2B platform for enterprises to manage industrial products that keep their operations running. Droppe's high-performing team of 20+ persons working (hybrid/remote) from offices in Helsinki, Finland and Cologne, Germany. Droppe been venture capital funded by Lifeline Ventures, Ilkka Paananen (CEO & Co-founder of Supercell) and Miki Kuusi (CEO & Co-founder of Wolt), and TBA.

Read more about Droppe

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