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Creating next generation photo editing apps
Appostrophe is a mobile app development company creating easy-to-use design tools that unlock people's creativity. Our portfolio consists of top-listed graphic design apps such as SCRL, Text Art, and Add Text that are used and loved by millions of people worldwide. We’re a small, friendly team that enjoys working together in central Stockholm and are looking for more like-minded people to join our mission.
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The role
We’re looking for a senior performance marketer to head our marketing team and be in charge of the paid marketing activities for our apps. Today we mainly use Facebook Ads, App Store Search Ads, and Google Ads, but are always exploring other up-and-coming platforms as well.
We’re looking for an analytical, data-driven individual who wants to help us scale up our marketing efforts. You will get to work on highly popular products and large-scale ROI-positive campaigns, with big growth potential. You will also be an early member of a fast-growing start-up team and be able to have impact across the entire company.
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Examples of responsibilities are:
Creating, analyzing, and optimizing user acquisition campaigns across different channels
Tracking KPIs of current and previous marketing campaigns to find improvements
Conceptualizing creatives, copy, and other material to be used in marketing campaigns
Optimizing the user funnel to improve return on ad spend (ROAS)
Coming up with, implementing, testing, and evaluating brand-new marketing strategies
Researching and analyzing competitors’ marketing activities
Presenting actionable business recommendations based on your insights
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We like it if you:
Have minimum 2+ years experience working with performance marketing
Have hands-on experience managing campaigns on several of the following channels: Facebook, App Store, Google, Twitter, Pinterest, and TikTok
Are creative and enjoy conceptualizing and creating marketing content
Have strong analytical skills and experience analyzing large data sets
Have experience with setting up and analyzing A/B tests
Enjoy researching and staying updated on the latest marketing trends
Are a team player who enjoys being part of and collaborating across all disciplines of the company
Have an entrepreneurial spirit and enjoy a lot of freedom and responsibility
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If this sounds like you, we’d love to hear from you!
This job comes with several perks and benefits
Time is precious. Make it count. Morning person or night owl, this job is for you.
Get your caffeine fix to get you started and keep you going.
Your local office is your anchor point, thus, we placed it centrally at your convenience.
Easy access and treehugger friendly workplace.
Are you a true Tech Savvy? Macbook, trackpad, you name it, we get you covered.
Social gatherings and games; hang out with your colleagues.