At Combify, marketing is about understanding people — and building awareness about how our products/services can satisfy their needs. We’re looking for an experienced and versatile marketing manager who is hungry to do this and more. Our ideal candidate is a very creative marketer that has a demonstrated experience in the construction sector and understands how the industry works, also has worked with SaaS products. He/she will be comfortable with day-to-day marketing activities, as well as long-term strategy, thriving with tight deadlines and changing needs. If you are a people-person who loves the rewarding challenge of building a brand, we want to hear from you.
Activate the Combify brand across the variety of our target customers, audiences and all our chosen channels
Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration
Analyse customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
Design, test and evolve lead nurturing tactics.
Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including PR, print, digital, and video assets
Conceptualise and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels
Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support
Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimise accordingly
Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programmess, strategies and budgets
+5 years experience in B2B marketing
Experience in data driven marketing
Strong experience managing and coordinating people, as well as track record implementing integrated go to market brand activations
Excellent written and verbal communication skills in both Swedish and English
Comfortable engaging and collaborating with the sales team, design, content, SEO and other marketing functions to deliver high quality, impactful campaigns.
Proven experience in marketing B2B SaaS products and developing marketing plans and campaigns
Metrics-driven marketing mind with eye for creativity
Excellent experience with marketing automation and CRM tools
Well defined sense of personal accountability, taking initiative - comfortable with making business-led decisions
Background within the real estate and construction sector
Established press and media contacts
This job comes with several perks and benefits
Get your caffeine fix to get you started and keep you going.
Time is precious. Make it count. Morning person or night owl, this job is for you.
Easy access and treehugger friendly workplace.
You know how you perform best. Work from your couch, your favorite cafe or abroad when you feel like it.
Are you a true Tech Savvy? Macbook, trackpad, you name it, we get you covered.
Your local office is your anchor point, thus, we placed it centrally at your convenience.