Growth Marketing Manager (Website)

Salary Competitive
Equity To be negotiated

Hey there šŸ‘‹ Few important things first:Ā we pay very well (salary + stock options) + we try to be super responsive in the hiring process.

This is not a usual job description, but there is a good reason for that. It's going to take you 5 minutes to read it, but it is 100% worth it.

Let us explain.


A quick history of media production šŸ“¹

Over the past 100 years, media production went through cycles of innovation that impacted the production, distribution, and consumption of media in ways that we couldn't predict.

Things are changing quickly, technologies grow and evolve in multiple waves.

One of the ways to think about how technologies emerge is that stuff tends to begin small and slow. There is an early period where the technology isn't quite working. It's emerging from university/corporate labs, and it doesn't look like it's going to be very useful or important.

But then, it reaches a point where the growth accelerates upwards. Everything starts working. It moves from the period when it was kind of a crazy idea to a period of excitement and growth. Look at the S-curve below and think of PCs, smartphones, etc.


Image credit:Ā https://waitbutwhy.com/2015/01/artificial-intelligence-revolution-1.html

At Synthesia, we believe the future of media is synthetic, and we areĀ on a mission to turn cameras into code and make everyone a creator.


Not sure what's that all about?Ā checkĀ this articleĀ from our CEO and Co-Founder, Victor Riparbelli. (If the hyperlink doesn't work, search for synthetic media victor riparbelliĀ on GoogleĀ šŸ˜‰)

It's kind of a crazy idea.

But, after 4 years of research efforts and a rollercoaster of wins and fails, here is a graph showing the number of AI-generated videos by our customers at Synthesia.


Not that crazy of an idea anymore, huh?Ā šŸ˜‰ We now work with legendary brands and celebrities like David Beckham, Accenture, BBC, Reuters, McDonalds and more.

P.S. If you scroll up and look at the S-curve, you understand how early we are, right?

P.P.S This is like building internet applications in the early '90s. It's super-duper early! āš”ļø


About the Position

In this position you'll join our Growth team. You will be responsible for the smoothest website experience for our visitors and users. šŸ“ˆ We generate a very big amount of leads every single day and the usage of product is growing super fast. On top of that, our product is one of its kind and naturally attracts a lot of interest and word of mouth.

In this position you'll take over our website; we want to treat the website as a product. Dynamic, constantly optimized and with great copy. The website is already not bad at all right now - but we'd like to have the best possible B2B website around (think stripe.com). We aspire to both amaze new visitors visually, provide a very personalized experience and communicate the value of our product as clearly as possible. You will work together with our head of growth, our product marketers, video editors, designers and more.


Hereā€™s a few concrete things youā€™ll be able to do: šŸ‘‡

  • Constantly A/B test copy on our website (we have a lot of visitors so this is super fun)

  • Define and execute new pages

  • Plan and execute website long term roadmap

  • Plan and work on fun viral campaigns like our Santa (synthesia.io/santa)

  • Help choose and implement new website technologies if needed


Important to know: our head of growth is technical and is basically doing this role right now so he can be of big assistance.


Requirements

  • 3+ years of experience working in tech startups

  • You are naturally curious about marketing

  • Great copywriting skills

  • Proven experience with Webflow

  • Proven experience with Hubspot

  • Good understanding of HTML/CSS

  • Good eye for design ability to work in Figma/Photoshop

  • At least basic understanding of JS


Benefits

  • Stock Option Plan

  • Flexible Work From Home Policy

  • Team Offsites


Why now is a really exciting time to join Synthesia?

  • Synthesia is the worldā€™s leader in synthetic AI video generation working with some of the worldā€™s biggest corporate and media brands

  • We have crazy user traction with our first self-service product - Synthesia STUDIO - in just 12 months since the unveiling

  • We have a very high NPS of 61 andĀ customer reviews of 4.8/5 on G2


šŸš€ We are still a very small team of 60 people. Join the rocketship while it's taking off.

Perks and benefits

This job comes with several perks and benefits

Flexible working hours
Flexible working hours

Time is precious. Make it count. Morning person or night owl, this job is for you.

New tech gear
New tech gear

Are you a true Tech Savvy? Macbook, trackpad, you name it, we get you covered.

Paid holiday
Paid holiday

Metropolitists, beach boys and mountaineers we salute you and pay you to go and explore the world.

Skill development
Skill development

We want to take you from good to great.

Equity package
Equity package

Want to be a partner? Look no further.

Near public transit
Near public transit

Easy access and treehugger friendly workplace.

See all 7 benefits

Working at
Synthesia

In a nutshell: we're building a video production studio - in browser. Here's our story šŸ‘‡ Synthesia is the global leader in synthetic media. Our vision is to build the first fully programmable video generation platform and help everyone transform non-video content into video. Synthesia is already working with some of the worldā€™s biggest companies and celebrities such as David Beckham, BBC, EY, McDonalds and WPP. Our investors include some of the biggest names in the business: Marc Cuban, Google Ventures, Kleiner Perkins, Seedcamp, LDV Capital, MMC Capital and more.

Read more about Synthesia

company gallery image