Expansion Lead

Salary Competitive
Equity To be negotiated

At Huuva, we are on a mission to make the food delivery market more profitable, efficient and enjoyable for all parties involved. Top local restaurants in the Greater Helsinki region have quickly adopted our virtual food court model, allowing them to increase their food delivery related margins and expand their presence to new locations with decreased risks. For consumers, we have brought fresh, unique virtual food court experiences and enriched people's everyday lives with high-quality delivery and takeaway food concepts in previously unserved neighbourhoods.

Now, Huuva is expanding its business to new markets. The Expansion Team identifies and prioritises target markets according to Huuva's growth hypothesis and builds the groundwork for opening new virtual food courts. The Expansion Team onboards the local teams and seeds the Huuva culture to build one, global Huuva.

As an Expansion Lead, you have a full-stack role in dogfooding Huuva's business in new markets. Your job consists of analytical thinking, data-driven decisions, mastering partnerships and real estate rentals, continuously delighting consumers, and building a world-class operation with the support of our technology. In this role, you’ll get support and resources on the way. Still, we expect you to be an efficient independent leader with an exceptional ability to execute every day.


What you do

  • Analyse, evaluate and prioritise markets according to Huuva's growth hypothesis

  • Travel to the selected markets to do the groundwork for setting up Huuva’s operations

  • Onboard a local team with the help of HQ

  • Identify local hero restaurant brands and close partnership agreements

  • Identify food delivery companies and negotiate commission rates

  • Build a pipeline of venue prospects and support negotiating attractive rental agreements

  • Build and manage a network of renovation and real estate partners

  • Build and execute a marketing plan together with the delivery companies and partner restaurants

  • Develop and iterate Huuva’s expansion playbook and growth strategy


What we expect from you

  • Relentless get-things-done attitude and willingness to go the extra mile (literally) to reach the goals and delight our customers daily

  • Phenomenal team player who gets along and can navigate the different stakeholders of the food delivery business independently

  • Ability to execute with top-notch quality in a fast-paced environment characterised by ambiguity and time constraints

  • Ability to prioritise your resources and attention to the tasks with the highest leverage for speed and long-term success

  • Ability to move from high-level business vision to nitty-gritty details of running a commercial-grade kitchen

  • Passion for solving the challenges of food delivery business stakeholders, incl. restaurants, 3rd party food delivery companies and real estate owners

  • Exceptional communications skills in English, German is a strong plus

  • Experience in a high-growth startup or scaleup, top-tier management consulting or equivalent


Next steps

If you long for redefining how restaurants run food delivery operations and building a high-growth business in a fast-paced environment, look no further. Huuva is an energetic pack of ambitious doers, and we offer a competitive salary and benefits in addition to a stock option plan.

After the initial screening of applications, you can expect the interview process to have the following elements:

  • Introduction to Huuva with Luukas (Head of Expansion) or Ville (CEO)

  • Homework & feedback session

  • Interview with the team

  • Interview with Ville (CEO)

For more information or questions please contact us at luukas@huuva.io

Perks and benefits

This job comes with several perks and benefits

Flexible working hours
Flexible working hours

Equity package
Equity package

Healthcare insurance
Healthcare insurance

New tech gear
New tech gear

Central office
Central office

Paid holiday
Paid holiday

See all 8 benefits

Working at
Huuva

Huuva brings the most loved city-center restaurants closer to suburban communities — making high-quality dining more accessible than ever. Our multi-brand food halls let customers mix and match dishes from top restaurants in a single order, whether dining in or ordering for delivery. Since launching in 2021, we’ve grown from one kitchen to one of Finland’s largest restaurant platforms — backed by world-class investors including General Catalyst and Lifeline Ventures (early backers of Wolt, Oura, and Supercell). Our team combines restaurant veterans from Michelin-starred kitchens with growth builders from Varjo, VOI, Smartly.io, and Zalando. Together, we’re scaling faster than anyone else in our category — and we’re just getting started. Our vision: to become Europe’s largest restaurant scale-up.

Read more about Huuva

company gallery image