Country Manager (SDR) Benelux

Salary Competitive

Important! This is a position that requires you to be physically in Copenhagen, Denmark. We do not offer remote work yet. It also requires you to have Dutch as your first language!


The Main Title

Out-of-the-ordinary sales position responsible for your own market in a Danish FinTech scale-up!


This is your chance to be part of the nucleus sales team in a company that is changing the way companies trust and understand their most valuable assets, their patents. 

We need a Sales Development Representative to partner with our existing two other SDRs, one responsible for the markets DK &NO (Co-founder and CCO) and the other in SE and FIN, in creating a great commercial team at scale! With existing customers in Benelux, it's for you to own and expand upon our initial efforts.


The Situation

PatentRenewal.com is making a difference in how innovative companies worldwide are working with Intellectual Property (IP, patents) and, more specifically, patent renewals. A patent is valid for 20 years. In these 20 years, the patent has to be renewed yearly in every country it has been granted in. This is where we come in. Today, many companies lack insight into the renewal process and are paying 3-10 times more than they need to in addition to getting less than sufficient tools. Our job is to educate the market that there is a smarter alternative to handle their renewals and get handsome savings that can be utilized in other important areas.

Easy-peasy right? Well, no.. This is where you, as a focused sales professional, come in.

Ask yourself:

  • How do I convince patent owners that their trusted IP partners/attorneys should focus on the legal work and let us do the renewals, a specialised global financial service?

  • What triggers a CEO compared to a Head of R&D in terms of patent renewals?

  • What pains do IP budget owners (ICPs) have, that we can alleviate?


These questions would be fairly easy to answer if we were selling IT or marketing services in a red, stagnated space with educated customers. In our market, however, the answers are often incredibly diverse, as there are no industry standards established. This means that we need someone who can navigate on all levels when it comes to creating traction with our ICPs.


The Job

The job is a sales job. You will be calling Sales Qualified Leads (cold calling) prepared by our lead qualification team. Canvas is a big part of our game and we are invested in it.

The basic breakdown of sales tasks -

  • Identify decision-makers and process

  • Present the case for the prospect and create an understanding of and interest in our model and platform

  • Do a free cost analysis of their portfolios and showcase savings

  • Contract Negotiations.

  • Close, Close. Close.


Sales are where your focus will be. Understand the product, understand the market, understand the ICP and act accordingly. Reach your budgets and the world will be your oyster.

That being said (and underlined) your job will be much more than “just” calling canvas. We are a scale-up and all our colleagues are part of the journey to consolidate an already fantastic company.


As a Sales Development Representative, you will be the right hand of our CCO and Co-founder (Who are with you in the field carrying out sales and building up pipeline). You work as a team and you share many tasks and responsibilities outside of the sales process. We have just finished the implementation of HubSpot and our tech stack is getting smarter every day.


Everything from sales material to communication with operations/onboarding and defining new ways of working will be within your (shared) area of responsibility. You will be heard and your opinion will be needed to advance our performance. And in time, you will be evaluated on leadership abilities as we plan to promote from within whenever possible.


The Resources

We have partnered up with northern Europe's most innovative sales hub from Birk Neo & Co. With our co-founders, their primary focus will be to get you ramped up to success. You will get thorough training in product and market knowledge and as a sales professional, you will bring your own techniques, strategies and skills into play. You will have:

  • A lead qualifying team supporting you with sales qualified leads and mail outreach so as to focus on the pitch, dialogue and closing.

  • A CEO/CTO that is super focused on creating the best software to support our performance

  • A team of colleagues in operations and onboarding with wild skills within their respective fields and a shared mindset to achieve KPIs.

  • Hubspot CRM with established workflows

  • A Business Development Representative team and Marketing team focusing hardcore on improving your lead quality.

  • Two super motivated SDR colleagues that is just dying to work with you


The Profile Needed

  • You will be the owner of the Benelux Marked (Firstly 🇳🇱, secondly 🇧🇪 & 🇱🇺 ).

  • Fluency in Dutch is absolutely necessary.

  • You need to be keen on canvas. Previous experience with sales is crucial, no matter what the product. If you have a canvas mindset, the product is fairly irrelevant. The most important thing is your will to reach and convert the prospect.

  • An inquisitive mindset. Our product and market are very diverse and you will be expected to ask when in doubt, as well as seek information on your own to share with the rest of the team.

  • A performance focus and the will to achieve your goals in a difficult market. You are first and foremost a Sales Development Representative and will be measured as such.

  • Efficient communicator, both towards the prospects and your colleagues.


Qualities like empathy, humour, integrity and the ability to structure your own day are essential.

Oh, and you need to be well articulated in English!


The Starting Package

We can offer a high commission and a fairly low fixed pay as most scale-ups. For the right profile, a target salary of 40.000 + DKK is not unrealistic once onboarded after 6 months. This is proven by other SDRs' performance history in the company.

At the end of ramp-up (4 months), your budget will be 80.000 DKK with a commission based on closed leads. If the performance is there, your salary can be 40-60,000 after 12 months with us.

Fixed pay will be 25.000 DKK monthly.

Phone bill and phone & computer remuneration.

Amazing office locations at Pilestræde 28a.

Beyond your salary, we invest heavily into continuous education making you improve and sharpen the craft of SDR.

For more information or questions please contact us at jjj@patentrenewal.com or phone number +4560244484

Perks and benefits

This job comes with several perks and benefits

Free lunch
Free lunch

Enjoy a free catered lunch with your colleagues, every day.

Flexible working hours
Flexible working hours

Time is precious. Make it count. Morning person or night owl, this job is for you.

Free coffee / tea
Free coffee / tea

Get your caffeine fix to get you started and keep you going.

Near public transit
Near public transit

Easy access and treehugger friendly workplace.

Social gatherings
Social gatherings

Social gatherings and games; hang out with your colleagues.

Free friday beers
Free friday beers

Friday is something special, let's enjoy a beer together.

See all 15 benefits

Working at
PatentRenewal.com

PatentRenewal.com was founded in 2017 with a mission of liberating innovative companies from old-fashioned, expensive processes and providing a fresh, innovative approach to patent renewals. Click, Pay, Complete is our motto, that's how easy it should be which stands in sharp contrast to the Status quo. We simply love innovators and want to help them foster great ideas in the world of intellectual property. We see a need for transparent and easy-to-use digital tools in an industry suffocated by complicated and expensive solutions. Our goal is to help firms reduce risk and uncertainty by eliminating middlemen and unnecessary headaches. To date, we have assisted companies in over 60 countries across Europe, Asia, North and South America and the Pacific and pride ourselves on the highest satisfactory scores from our customers.

Read more about PatentRenewal.com

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