Salary Competitive

Join MANTLE and play an essential role in creating the health and beauty brand of the future. MANTLE launched in 2020 and our products have quickly become a hype within the skincare and wellness community. The brand has been featured in e.g. Forbes, Women's Health, Elle, Damernas Värld, Dagens Industri and Stylist. Styleby Magazine rewarded our product The Original Oil as "Wellness Product of the Decade" in March 2021. Our plans forward are more exciting product launches and to scale internationally.

As PR Manager, you will help build the awareness, hype and consideration for MANTLE, both in Sweden and internationally. This is an exciting chance that suits someone who wants to accelerate their career in PR, has strong social and communicative skills, and is interested in beauty and/or wellness. You will be part of a highly motivated team in a dynamic and fast-paced startup environment. You will be working closely with the CMO of MANTLE to set targets, strategy and messages.


What you'll do:

  • Plan messaging and set targets around company, products, founders, and CBD

  • Write press releases and choose + pitch interesting angles

  • Strategically build relationships with journalists and other key opinionators

  • Provide press with products, updated imagery, logos and other material

  • Build awareness, hype and consideration for MANTLE on several markets

  • Work with both product, person and business PR

  • Apply for industry awards (product, company, people)

  • Event planning and execution

  • Plan & execute other PR activities, including launches and other activities

  • Continuously strive to find new and creative ways to increase our presence in relevant channels

  • Monitor and stay up to date with the latest social media, cultural and beauty trends in order to tailor messaging

  • Other marketing related tasks that may appear


Who you are:

To be successful in this role you are a service-minded and action-oriented fast learner with an eye for the details. You understand brands and target groups, and how to work effectively with PR. You are fearless, positive and proactive with a hands-on mentality who thrive in a creative and fast-paced startup environment.


Other requirements:

  • Excellent communication skills in Swedish and English, written and spoken

  • Can work independently and manage projects in a structured way

  • Strong team player who puts the team and the organization's needs at the forefront in order to maintain a great team spirit as well as delivering high results

  • An understanding of a result-oriented environment and a willingness to aim for high goals and targets

  • A passion and understanding of the influencer marketing industry

  • Availability to start at the latest October 2021.

  • Stockholm-based


Meriting skills/experience:

  • Strong interest in beauty and/or wellness

  • Network within press/influencers

  • Personal experience in and love for social media

  • Copywriting skills

  • Content creation skills

  • Performance marketing or media buying experience


Other details:

Full-time position based at our office in central Stockholm.


Perks with the role:

  • Being a part of a high-growth start-up journey within DTC retail

  • Insight into the booming CBD industry and modern health and beauty space

  • Opportunity for exponential professional growth and network

  • A creative and stimulating work environment at members club ALMA

  • Experienced and passionate colleagues

Perks and benefits

This job comes with several perks and benefits

Flexible working hours
Flexible working hours

Free coffee / tea
Free coffee / tea

Near public transit
Near public transit

Social gatherings
Social gatherings

Skill development
Skill development

Remote work allowed
Remote work allowed

See all 10 benefits

Working at
MANTLE

MANTLE is the wellness brand of the future, building a health and beauty universe powered by cannabis. We are a female-founded premium CBD brand born in Sweden. Our mission is to break new ground and become Europe's most loved CBD brand through a premium offering. MANTLE has been featured in e.g. Forbes, Damernas Värld, Dagens Industri, Women's Health, Costume, Styleby and Stylist Magazine. In February 2020, we launched our first product The Original Oil - a CBD oil made from the highest-quality organic Swiss leaves. The product is awarded "Wellness product of the decade" by Styleby Magazine. We followed up with premium CBD skincare which has been incredibly well-received among both customers, press and influencers. Our product range is constantly growing, and so are the career possibilities within MANTLE.

Read more about MANTLE

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