Digital Marketing Manager

Salary Competitive

Minnity wants people in need of care to be able to live dignified and meaningful lives. That's why we help caregivers better understand people they care about - through their smartphone. We are an early-stage startup, with the solution launched in Swedish and French markets and continue developing our product.


We are looking to recruit a Digital Marketing Manager who can contribute to growing the company in the right direction. You will work directly with the founders and actively shape the creation and development of a startup that will positively impact the lives of thousands elderly people, their relatives and formal caregivers.

You will thrive at this job if you:

  • Have prior experience in B2B marketing

  • Are fluent in communication in Swedish and English (French is a plus)

  • Are creative and have a good understanding of the impact of words and pictures

  • Are proactive and self-organized

  • Have a good understanding of challenges in elderly care

  • Want to use your abilities to create social impact


  • Creatively maintain communication with B2B customers and stakeholders through social media channels (mostly LinkedIn) to increase brand recognition and generate leads

  • Manage content creation for Minnity’s website

  • Create content for marketing, including images and text, compliant with Minnity’s brand values

  • Analyze audience engagement with the marketing and communication content

  • Collaborate with other team members in a clear and timely manner

  • Support us in our business operations, especially in sales and marketing

What we offer:

  • Part-time paid employment of ca. 8 hours a week (20%), starting in May. Both employment and a consultant agreement are an option

  • Flexible working hours, remote work

  • Opportunity to drive marketing and digital strategy, have real impact on the company 

Please send us a portfolio of your prior work so we can get a good understanding of your creative and design skills.

Please note that you need to have a valid working permit.

For more information or questions please contact us at

Perks and benefits

This job comes with several perks and benefits

Flexible working hours
Flexible working hours

Time is precious. Make it count. Morning person or night owl, this job is for you.

Free coffee / tea
Free coffee / tea

Get your caffeine fix to get you started and keep you going.

Near public transit
Near public transit

Easy access and treehugger friendly workplace.

Social gatherings
Social gatherings

Social gatherings and games; hang out with your colleagues.

Free office snacks
Free office snacks

Peckish after lunch? We got your back with soft drinks, treats and fruit.

Remote work allowed
Remote work allowed

You know how you perform best. Work from your couch, your favorite cafe or abroad when you feel like it.

Working at

Minnity believes that elderly people in need of care should be able to live dignified and meaningful lives. This is why we help professional caregivers better understand the people they care for. The core problem we solve is elderly not receiving the quality of care they need. This is caused mostly by the lack of adequate care competencies among caregivers and insufficient working conditions for staff, including lack of effective tools to facilitate care. Minnity supports professional care services in delivering personalized care with the help of a smartphone. Our digital solutions allow caregivers to improve their caregiving through short, interactive learning material. Thanks to an innovative interface and collaboration features that also include family members, the tool facilitates communication, continuity and effective care. We currently offer a web-based application for home and day care, which is being pilot tested in Sweden and France.

Read more about Minnity

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