Growth Marketing Lead

Growth Marketing Lead enables growth and sales. They discover the most urgent bottlenecks of growth and produce content, advertising or other tactics to tackle it. 

With us you have the opportunity to 

Be part of an award-winning startup, providing an on-demand staffing platform to connect businesses looking for casual labour with the members of the Treamer app. Treamer is a Finnish, digitalised company in the new era of the staffing industry. The essential idea of Treamer is to help people and companies towards their dreams by digitally enabling them to confluence. Founded in 2015, Treamer currently has more than 40 000 users and is expanding into new markets with the help of the latest raised funding. Now the target is to be in 2025 the biggest platform employer in Europe!

What you do in this role

• You are working closely with the Treamer Country Manager for creating both the supply and the demand side of the Treamer marketplace in Estonia

• Run weekly growth marketing process together with the Country Manager - plan, analyze and execute needed activities to help reaching the growth targets

• Create awareness for our company - needed marketing materials and content for web and print, from writing the texts to editing the pictures so that people know what is Treamer

• Create demand for our services - content for both digital and print and sequences for sales lead qualification in order to get leads for the sales

• Create supply for the marketplace - content for both digital and print to acquire workers for the platform

• Develop better understanding of the users, their behaviour and what’s important for them to clarify how we should communicate with them and differentiate from other solutions

• Execute selected tasks in the priority order. Every week is different.

• Here some tasks that your week may include: 

  • Create a list of sales prospects and send an email outreach

  • Qualify the prospects according to the results of the email outreach and assign them to the sales representatives 

  • Interview a customer and publish a testimonial video and a blog post on the Treamer web page and create a campaign to drive traffic to see the page

  • Set up remarketing ads for businesses visited our website

  • Interview a Treamer platform worker and publish a testimonial video on Instagram with direct link to download the Treamer app for acquiring more platform workers 

  • Write a press release and contact journalists to get earned media

  • Analyse results and document learnings

What you need in this role

• You are fast, direct, empowering and fearless

• Excellent communication skills (written and verbal)

• Always willing to go an the extra mile and you do not give up easily

• Proven track record of generating leads or sales via marketing campaigns

• Interested in learning constantly new tools and to improve results

• You have to at least have some eye for good design

• Highly capable in learning from analytics

• Highly capable in prioritizing

• Understanding of lean startup processes

Great plus

• Advanced knowledge in Hubspot

• Specialized skills in copywriting, coding graphic design, PPC advertising or video production

• Previous experience in startups

Why join our team 

You will have a lot of challenges and possibilities for professional development. Treamer platform that connects jobs that need doing with local workers who are ready to work right now, is the world’s fastest staffing app. You have an opportunity to improve and contribute to a digitalizing staffing industry. You will be working in an international team supported with innovative and committed employees.