Vice President of Product

Salary Competitive

Vice President of Product

At Northfork we are spearheading the technical development of the grocery industry, working with the biggest retailers and publishers in the world and iterating through a close dialog with end users. 

Our vision is ‘grocery shopping on autopilot’, with a perfect result every time. We obsess about the meals that inspire us, how we plan our shopping trips online or to a store, how we shop, cook and comment on the food experience.

To reach our vision we have developed the world’s best recipe shopping platform, along with gaining insights from our business to consumer brand Gastrofy.  


Northfork seeks a VP of Product, to help build the next generation grocery shopping technology and experiences and license it to our retailer and publisher partners. 

As the VP of Product you will lead the way for what the future of the grocery industry will be. We believe that you will do the best work of your career and make a profound impact. Northfork is on the path to the company vision to make grocery shopping a hands off experience. 

If you want to shape the future of grocery shopping and being part of a high-performance global team please read on and apply. 

About the Role The VP of Product is responsible for understanding customer needs, gathering requirements and prioritizing them together with the VP of Tech. You will be responsible for planning and building a product that brings customer value.

Working closely with the teams within Tech, Sales, Marketing and our customers, ensuring that the customer satisfaction goals are met will be key in order to succeed. You are always on top of the needs of our retail customers. Everyone at Northfork obsesses over how best to support customers and drive growth. 


  • Build and evangelize a product strategy, and make sure that existing and potential customers understand our offering 

  • Engage frequently with customers to understand their needs

  • Own the product backlog, and deliver features together with the Tech Team

  • Perform product demos to customers and prospects

  • Analyze results from launches and customer performance

  • Work closely with Gastrofy, our R&D platform

  • Run beta and pilot programs with customers and prospects

  • Be an expert on the competition

  • Act as a leader within the company

  • Create, implement and improve product development processes

  • Support sales in conversations with leads

Skills and Requirements

  • +7 years of experience working with Product as head, owner, manager or similar

  • High own throughput

  • Demonstrated success defining and launching world class products

  • Excellent verbal and communication skills

  • Excellent teamwork skills

  • High levels of integrity, autonomy, and self-motivation

  • Creative, curious and take initiative

  • Team player and approach work with a can do attitude

  • Strong problem solving, communications and stakeholder management skills

  • Work efficiently in a fast-paced environment

  • You're responsible for your work and you take accountability for it

What we bring to the table

A central role in our organisation with a mandate to build and develop the product offering of Northfork. You will be a crucial part of developing and bringing Northfork to market in all regions of the World. In joining us, we will be able to provide opportunities for growth and a Nordic approach to work-life balance. whilst enjoying a competitive salary.

Reports to

The VP of Product will report directly to the CEO.


Northfork is remote-first and open to this role being outside Sweden. Our preference, given this role deals day to day with tech and leadership team based in Sweden to be based at headquarters.

About Northfork

Northfork is a B2B SaaS company that works to accelerate our grocery retail customers online revenue by adding recipe shopping technology as a seamless experience independent of platforms; the retailers own or publisher partners. 

From our head office in Stockholm we have built a SaaS platform that powers retailers to sell groceries from recipes. The recipes can reside on the retailer’s own domains, online store or surfaced at publishers.  Our technology is proven and adopted by some of the biggest retailers in the world. We currently work with Walmart, BuzzFeed, ICA and Coop to name a few of our partners.

Northfork is proud to be an Equal Opportunity and Affirmative Action Employer. We evaluate qualified applicants without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, disability and other statuses protected by law.

For more information or questions please contact us at

Perks and benefits

This job comes with several perks and benefits

Remote work allowed
Remote work allowed

You know how you perform best. Work from your couch, your favorite cafe or abroad when you feel like it.

Working at

Northfork is changing the way we shop food. Shopping online removes the need to go to the store, but shopping by recipe eliminates the three energy thieves; Figuring out what to eat, Searching for the products, and Improvising in the kitchen. At the core of Northfork is a world leading technology platform that understands the complex relationship between user generated ingredients, products at any retailer and your personal preferences so you can eat healthy and varied in less than 10 clicks.  We focus 100% on our customers. Our customers range from large retailers to end users, and everything we do is based on their needs and desires. Other than focusing on our customers, we like to get things done and be proactive as well as independent. We also like working out together and going out for a beer from time to time (although, a little bit difficult as our team members are located in different parts of the world). At Northfork, every team member is involved in decision making. We do workshops where we decide tactics and strategy together. Since only some of us are based in Stockholm, we optimize for remote-first work and spend time together using tools like Slack, Google Meet and Miro. All of us are very results-driven, and we all share the same vision: to change the way consumers shop food.

Read more about Northfork

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