Social Media Specialist (no Finnish required)

Rens Original Helsinki Full-time
Salary Competitive
Rens' mission is to empower the next generation of world changers; those who break boundaries, follow their dreams and make a huge impact on generations after them. Come join us on our journey to create the first-ever #CoffeeSneaker! We're offering a Social Media Specialist position in the Helsinki region. If you would like to be a part of history and help build the Nordics' first sustainable sneaker brand, this job is for you.

What we look for

A Social Media Specialist to facilitate the Marketing team in developing and executing various marketing campaigns. As a Social Media Specialist, you’ll work directly with our CMO and Creative Team as well as other teams in different functions, such as customer support, sales, and distribution. The right candidate has a strong analytical mindset, an eye for detail, excellent communication skills and the willingness to learn as they go.


What you will do

  • Assist in monitoring active marketing programs and developing ways to improve those campaigns

  • Submit ideas for experimental marketing programs designed to enhance and grow the company’s brand

  • Reach out and collaborate with brand ambassadors to create innovative ways to gain exposure for the company's products

  • Help identify marketing trends and key opportunities for innovation

  • Analyze data from marketing platforms like Facebook Ads, Google Analytics

  • Learn and work with various types of software for digital marketing

  • Create marketing materials such as reports, case studies, and presentations

  • Conduct market research

  • Analyze questionnaires and other forms of feedback

  • Strategize social media marketing plan for Facebook, Instagram, Twitter, LinkedIn and most importantly, TikTok

  • Observe, interact with Rens customers, and from that formulize Rens content strategies.

What you need

The right candidate has/is:

  • High fluency in English, no Finnish required

  • Frequent user of TikTok, strong understanding of this platform and its users

  • A high level of attention to detail

  • Proficient problem-solving skills

  • Excellent communications skills, both written and spoken, and comfortable in communicating across levels

  • Ability to interpret complex data chunks and numbers

  • Ability to work effectively within a team and independently under pressure

  • Strong understanding of email funnel

  • Strong understanding of customer journey from Aware, Appeal, Ask, Act to Advocate.

  • Experience of working with analytical tools: Facebook & Google Analytics (Basic)

  • Understand the nature of social media platforms: Facebook, Instagram, Snapchat, Twitter, LinkedIn, Reddit, TikTok

It’s good that you also have:

  • Have your own social media game

  • Inbound and/or outbound marketing experience.

  • Expertise in digital marketing management for fast-growing startups

  • Experience in using data management systems such as HubSpot and Zendesk

  • Experience in retail, fashion, and e-commerce industries

  • Graphic skills: Photoshop, Sketch, Lightroom, Illustrator

  • Video skill: Final Cut Pro

What we can offer

  • A unique and global business opportunity

  • A chance to build the Nordics' first sustainable sneaker brand and a future market leader in global sustainable fashion

  • Rare collaborations with celebrities and influencers all around the world

  • Valuable professional experience in the intersection of International Trade, eCommerce, Fashion, and Cleantech

  • Opportunity to grow your career and improve professional and personal skills

  • A beautiful and spacious storefront office in the centre of Helsinki, Finland

  • International, creative, and “super cool” co-workers

  • Endless coffee (duh!)


  • Please kindly submit your application through The Hub. We don't process applications submitted through our emails.

  • We process applications as soon as we receive them. The position will be filled as soon as a suitable applicant is found.

For more information or questions please contact us at

Perks and benefits

This job comes with several perks and benefits

Free coffee / tea
Free coffee / tea

Get your caffeine fix to get you started and keep you going.

Near public transit
Near public transit

Easy access and treehugger friendly workplace.

Social gatherings
Social gatherings

Social gatherings and games; hang out with your colleagues.

Free office snacks
Free office snacks

Peckish after lunch? We got your back with soft drinks, treats and fruit.

Equity package
Equity package

Want to be a partner? Look no further.

Pension plan
Pension plan

We take care of you, even when you are old and wrinkly.

See all 12 benefits

Working at
Rens Original

At Rens, we’re building a new footwear generation made from the world’s most advanced technologies and sustainable materials. Like all of us living in the era of fast-fashion, we too are frustrated with the insane amount of waste produced by the fashion industry. We believe that by combining sustainable materials with technology and style, we can create the world’s best sneaker, without wasting precious resources from Mother Nature. Learn more about us here

Read more about Rens Original

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