Senior Marketing Executive (Fixed Term Contract)

Salary Competitive
Seeking an individual with a background in running marketing campaigns to help grow businesses. Experienced in campaign and project management and currently working with recruitment, talent and CSR teams to run successful campaigns, generate leads and creative content to showcase the employer brand and employee experience. IT industry experience or B2C welcomed. It is anticipated the role will be filled for a period of 12 months.

Our people love the exciting and meaningful work they do, the cutting-edge resources and technology they have access to, the benefits we offer and the great community we’ve built. Want to join them?


This role owns the marketing strategy and ongoing delivery of marketing plans and campaigns to support our recruitment and ensure our growth can continue. Enabling us to attract the right number, and quality, of new recruits to deliver against our workforce plan – across all our specialist capabilities and locations, from experienced hires to entry level via marketing of Kainos Academy (including Earn as you Learn, CodeCamp and AICamp).

Through ongoing partnership with our People Team, and leading a small dedicated marketing team, the role encompasses all elements of marketing and communications – including digital and social media campaigns (and in time, marketing automation and nurturing), PR, external/Kainos events and meet-ups, and ongoing evaluation.


Main responsibilities:


Recruitment marketing

Create, own and implement the annual recruitment marketing plan, ensuring coverage across key capabilities and locations, and devise and manage ad-hoc campaigns and activities in order to boost and meet applicant numbers.


Kainos Academy / CSR

Own and deliver the marketing plan for Kainos Academy (as part of the wider Recruitment Marketing Plan) including Earn-as-you-learn, CodeCamp and AICamp. Work with brands and comms marketers on strategy for Kainos Academy, deliver integrated marketing campaigns and create and distribute compelling Academy content.


Campaigns and activities

Day-to-day delivery and management of multiple campaigns, employing a full marcomms approach including social media and digital marketing, content marketing, video and print collateral creation and promotion, news/PR, own events and webinars, external exhibitions and conferences, etc.


Team & budget management

Daily management of recruitment marketing team, coaching and developing team members and supporting the team to deliver on campaigns and objectives. Work with the Head of Marketing to devise annual plans and budget, and own and manage the recruitment marketing budget.


Minimum (essential) requirements:

  • Relevant marketing (e.g. CIM) qualification or studying towards

  • Strong project management skills and organisational skills

  • Outstanding communication (written and verbal) and interpersonal skills

  • Good knowledge of social media marketing (paid and organic)

  • PR understanding and ability to write press releases and liaise with key media

  • Event management and project management.


Desirable:

  • Paid search and digital advertising experience desirable

  • Understanding of marketing automation and ability to see the potential for its application in this space.


Personal Attributes:

  • Confident, knowledgeable self-starter - comfortable in owning and driving marketing for a critical area of the business

  • Influencing skills with senior stakeholders, and colleagues across People and Marketing

  • Confidence and conviction in own experience to ensure key decisions are made that ensure the right outcome

  • Collaborative and mentoring approach to leading, developing and up-skilling the team

  • Analytical in approach, to continuously track ongoing results and course-correct as needed, and evaluate campaign effectiveness

  • Highly articulate and comfortable leading internal sessions or delivering presentations to colleagues and partners.

For more information or questions please contact us at c.mcgeary@kainos.com

Perks and benefits

This job comes with several perks and benefits

Flexible working hours
Flexible working hours

Time is precious. Make it count. Morning person or night owl, this job is for you.

Free coffee / tea
Free coffee / tea

Get your caffeine fix to get you started and keep you going.

Free office snacks
Free office snacks

Peckish after lunch? We got your back with soft drinks, treats and fruit.

Near public transit
Near public transit

Easy access and treehugger friendly workplace.

Social gatherings
Social gatherings

Social gatherings and games; hang out with your colleagues.

Pension plan
Pension plan

We take care of you, even when you are old and wrinkly.

See all 17 benefits

Working at
Kainos

Kainos is in the DNA of Belfast’s tech scene. Founded where we’re headquartered, right here in Belfast in 1986, we’re still going strong. Expanding around the world, we haven’t forgotten our roots; continuing to hire and create high value, exciting and technically diverse roles right here in Northern Ireland. Ours is an exceptional story of entrepreneurialism powered by people like you: people whose potential we invest in, empower and encourage. Working here on cutting edge digital projects, with UK Government and private sector, you’ll reap rewards that come from changing the world. The pride that comes with knowing you’re making a big difference. The opportunity to learn every day, to take calculated risks and explore innovative technologies at the forefront of innovation. Our work is so varied too – we've delivered the Register to Vote online service, through to HR transformation projects for clients like Netflix and TomTom. And we're award winning - our work with the UK Passport Service just won us the UKIT Award for Digital Transformation of the Year! And you’ll do it all in a culture where people make time for each other, questions are welcome and answers always given. And the benefits aren’t bad either. We’ll pay you to volunteer. We’ll give you £250 every year to learn something new. Anything. And of course you can expect a competitive salary, share gifts and options, health cash plan, pension and the rest. With planned growth in Belfast and Derry/Londonderry in our future, you’ll find some of our more niche, innovative and challenging roles right here on the Hub. Join us and help build a better world through technology.

Read more about Kainos

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