Salary Competitive
Equity To be negotiated

The WOW Closet is a designer dress rental service where you can rent dresses for special occasions and rent out dresses you no longer wear. With us you can wear a designer dress for a price of its mass market counterpart, while also making a sustainable choice. We have a proven concept and we have taken the service to the market. Your role is to make our operations smooth and efficient so that the company can grow while consistently delivering the WOW experience.


There is a joke about eBay, that if Martians took over eBay, it would take the world six months to notice. That is what we eventually want to get to.

Your role is to make our operations smooth and efficient so that the company can grow while consistently delivering the WOW experience.

Your To-Do List:

  1. Create processes, policies and strategy to deliver consistent customer experience

  2. Build processes, policies and strategies to prepare the company for growth

  3. Together with the CEO, identify growth opportunities and make the growth happen

  4. Assisting the CEO in hiring a team to deliver the growth

  5. Be second in command and the go-to person when the CEO is unavailable

Your Personal Qualities:

  1. You find this very funny but it doesn't make you cry because you know you can actually achieve it: https://www.youtube.com/watch?v=6fQHLK1aIBs

  2. You like structures and order but you also understand that startups are chaotic, and if they are not, they are probably not innovating fast enough.

  3. You like creating order around you in a way that simplifies work rather than just making the CEO's laptop more difficult to find.

  4. Outstanding organizational and leadership abilities

  5. Excellent interpersonal skills

  6. Aptitude in decision-making and problem-solving

  7. Proven interest in start-ups

Your Experience:

  1. Proven experience as Chief Operating Office or another relevant leadership role

  2. Understanding of various business functions such as HR, Finance, marketing etc.

  3. Demonstrable competency in creating structures and processes where there are none

  4. Experience in fundraising, scaling retail, experiential retail, sustainable fashion or franchising is a merit

  5. Network within the fashion industry and/or entrepreneurial community is a merit

  6. BSc/BA in Business Administration or relevant field; MSc/MBA is a plus

  7. Fluent Swedish and English

Your Values:

  1. WOW! At The WOW Closet we want to make our clients' lives easier by taking off their "nothing to wear"-stress that often comes with a special occasion invitation. We love our clients and you will have to love them too. Providing a WOW service to the clients is the core value of our company.

  2. Sustainability. You believe that sustainable fashion is the way forward. Even thinking about having to buy something new to only be worn once makes you feel bad. You live and breath resource efficiency.

  3. Love for fashion. Do we try on all the dresses when no one is looking? Hell yes we do. You must love fashion, have interest in brands, trends, fabrics and styling.

  4. Curiosity and striving for development. You are curious and passionate about personal development. You might have once heard that an average CEO reads 50 non-fiction books per year and decided to prove to yourself that you could do that too.

  5. Professionalism. You are professional in what you do. You show up on time, you do what you promise and do not promise something you cannot do. You have excellent time management skills, you easily prioritize tasks.

  6. Team Player. We expect you to fill in the missing pieces and to round out our leadership team. The perfect COO will have a lot of freedom and trust to make their own decisions on the go.

Please note, that this is a full-time co-founder position with remuneration entirely in equity stock. The stock value will correspond to the competitive market salary for your work, based on your skills and experience. This could be a perfect opportunity for someone who has recently made a startup exit. Or, possibly, you are interested in starting your own business, especially in the area of sustainable fashion or circular economy,  and are lacking a co-founder. We can offer you a co-founder role in a startup business with a proven market fit and paying customers.

How to Apply:

Please apply with your CV and a personal letter where you clearly motivate why you are the perfect person to join us as a COO. Please mention your MBTI personality type in your personal letter: https://www.16personalities.com/ 

Perks and benefits

This job comes with several perks and benefits

Flexible working hours
Flexible working hours

Time is precious. Make it count. Morning person or night owl, this job is for you.

Free coffee / tea
Free coffee / tea

Get your caffeine fix to get you started and keep you going.

Near public transit
Near public transit

Easy access and treehugger friendly workplace.

Central office
Central office

Your local office is your anchor point, thus, we placed it centrally at your convenience.

Working at
The WOW Closet

The WOW Closet is a creative beauty and fashion space built around the idea of a curated rental closet of designer dresses. At The WOW Closet you can rent designer dresses for special occasions, rent out dresses you no longer wear as well as book makeup and hair styling before your event. The WOW Closet also features a co-working space for makeup-artists and stylists, organizes bachelorette parties and styled photo shoots.

Read more about The WOW Closet

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