Leaptest is next generation Robotics Process Automation, enabling people on all levels in organizations to easily automate tedious and repetitive processes. The market will according to Gartner take over a 3rd of all jobs by 2025. We are subscription based B2B only, our playground is the entire world, and our clients are among the biggest companies worldwide. We have HQ in Copenhagen, development in Minsk and sales office in San Francisco, and we are only just getting started...
To support a rapid growth worldwide, and unlock the massive potential, we are looking for a tech-savvy marketer who are capable of building, managing and executing fully integrated campaigns that produce measurable results. You are agile, adept at advanced marketing technologies and expert at inbound strategy. The position will report to the CEO.
Responsibilities
You will be the leader who will drive marketing initiatives across the company and be responsible for guiding and owning crucial functions like corporate branding, product marketing, public relations, email marketing and lead generation. Through driving the strategy for revenue generating activities with sales, this position offers the opportunity to make a significant impact on overall company performance. If you are a hands-on leader who has a proven track record of both strategy and execution, you enjoy rolling up your sleeves to get things done, you thrive well in this role.
• Develop, refine, and consistently execute a go-to-market strategy, a holistic corporate brand, and an employer brand to create compelling company positioning
• Write for branded communications including ads, emails, events collateral, landing pages, video scripts, product marketing materials, and more.
• Drive the sales pipeline by partnering with sales and the Digital Marketing Manager to effectively manage the funnel to accelerate qualified leads and conversion rates that contribute to MRR growth using a data driven approach from MQL to win stage
• Maintain a strong understanding of customer behavior and trends, marketing analytics, and user experience
• Articulate the projected and actual ROI of marketing investments
A bit about you
• Strong textual and visual creativity (copywriting and flair for design)
• Experienced with the B2B/SaaS space, in the technology or marketing cloud sectors
• Strong experience with product positioning and messaging
• You’ve created and executed clearly defined long-term and short-term strategic marketing programs
• Possess superb analytical skills and have a creative mindset
• You have directly managed product marketing at some time in the past
What do we offer:
A seat in a rocket ship! Besides:
This job comes with several perks and benefits