Playfair Capital
Playfair is a generalist VC fund with a contrarian approach to pre-seed technology investing. Based in London, Playfair invests across the UK and Europe with an intentionally high conviction, low volume approach: making 6-8 investments a year and preserving time, capital and resource to help companies post-investment. Playfair has backed 70+companies across two funds including Thought Machine, Andela, Mapillary, Recycleye and Orca AI.
| Type | VC |
| Website | playfair.vc |
Investment info
Invests in
Idea
Product or prototype
Go to market
Investment range
€ < 25K
€ 25 - 50K
€ 50 - 100K
€ 100 - 500K
€ 0,5 - 1M
Primary markets
Consumer, Companies, Marketplace
Investing in countries
Denmark, Finland, Norway, Sweden
Focus areas
Consumer Goods
Education
Energy & Greentech
Media & Entertainment
Key people
FP
Founding Partner & Chairman
Federico Pirzio-Biroli
SB
Chairman of the Investment Committee
Simon Blakey
CS
Managing Partner
Chris Smith
JT
Partner
Joe Thornton
HW
Partner
Henrik Wetter-Sanchez
Invests in SDGs
More about Playfair Capital
Playfair is a generalist VC fund with a contrarian approach to pre-seed technology investing. Based in London, Playfair invests across the UK and Europe with an intentionally high conviction, low volume approach: making 6-8 investments a year and preserving time, capital and resource to help companies post-investment. Playfair has backed 70+ companies across two funds including Thought Machine, Andela, Mapillary, Recycleye and Orca AI.
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