Optimizer Invest

Optimizer Invest is a venture capital company based in Malta. Founded by three Scandinavians, Optimizer has strong success and an extensive background in igaming, ecommerce and digital lead generation.
Type VC
Website optimizerinvest.com

Investment info

Invests in
Product or prototype
Go to market
Growth and expansion
Investment range
€ 100 - 500K
€ 0,5 - 1M
€ 1 - 5M
€ > 5M
Primary markets
Consumer, Companies, Marketplace
Investing in countries
Denmark, Finland, Norway, Sweden

Focus areas

Consumer Goods
Consumer Goods
Media & Entertainment
Media & Entertainment
Fintech
Fintech
Marketplace & eCommerce
Marketplace & eCommerce
See all 5 focus areas

More about Optimizer Invest

Optimizer Invest manages several funds that support early, expansion and late stage companies primarily within the online gambling sector, but also within other fast growing service sectors. As long as there is potential, they are always interested in innovative ideas with creative and passionate entrepreneurs behind it. 


Experience

The expertise lies within creating value in the online gambling and consumer service industry. They focus on making good businesses great and help companies take that extra step to reach success.

Both the advising partners and the company’s staff have a background which tells an interesting story on great achievements within the online gambling industry. Bestpoker.com and Betsafe.com stand out as successful examples of start-ups later stock listed or sold with a substantial return on investments. 

 


Key People

Carla Maree Vella - CEO/COO
Carla is entrepreneurial and innovative but her key strength s her 'make it happen' approach to business. She is passionate about user experience, digital marketing, technology, data, operational efficiency and CRO.
LinkedIn


Startups they funded

Optimizer Invest’s portfolio holds a wide range of companies. The majority are online businesses targeting consumers directly. Currently, company products represent fashion, online books and magazines, financial products, healthy treats, pet food, online gambling, mobile technology and affiliate marketing, among others. Company origins are mainly Scandinavian but also international, covering markets on a global basis. 

Pensionera, Tinitell, Reve, Hero Gaming, Readly. See the entire portfolio here.

 

 

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