Joel Roos

Serial entrepreneur building consumer and design brands. One Nordic Founder (acquired). Hem Founder (acquired). Co-Founder and CEO of Magic Factory. Aarnio Originals & Flexhouse Co-Owner. Founding shareholder & Advisor at Bob W. Angel investor in several Nordic companies (inc. Thingtesting, Odd Raven, Ingrid, Epic Foods, Reshopper & others). Lawyer, with an LL.M from University of Chicago Law School. Developer of brands & products that consumers love. Company culture advocate. Cross-country skier & Cross fitter.
Type Angel Investor
Website linkedin.com

Investment info

Invests in
Idea
Product or prototype
Go to market
Growth and expansion
Investment range
€ < 25K
€ 25 - 50K
€ 50 - 100K
€ 100 - 500K
Primary markets
Consumer, Companies, Marketplace, Government
Investing in countries
Finland

Focus areas

Food & Beverage
Food & Beverage
Fashion & Living
Fashion & Living
Hospitality, Hosting
Hospitality, Hosting

Investments

Epic Foods

Reshopper

T

Thingtesting

OR

Odd Ravem Ingrid

Key people

Entrepreneur

Joel Roos

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