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4straction Oy

Living Strategy® is a software platform to bridge the gap between strategy and action in businesses. It provides key management tools working together to connect your business and drive the decision-making. We solve critical problems in today´s management in SMB and midcap companies where Information is fragmented around multiple systems. Time and money is wasted on manual processes and management group time is lost on non-strategic issues. People are not participated to strategy process and therefore they are not engaged to execution. 4straction collects and updates automatically internal and external data and visualize fragmented information into easy to understand form. It shares information to the right people at the right time to increase understanding and engagement of the organization. 4straction is a unique software platform to manage your whole business in SMB. It helps to exploit AI and automation for actionable insights and makes your monitoring of the competitive and operating environment efficient and automated. Our years of experience in corporate management operations have convinced us of the effect of strategy work and its implementation on the improvement of a company’s increase in value. All too often, strategy is only seen as a tool for the management, and this may result in the true potential of a company remaining undiscovered. By combining our experience in the software business with the coaching in the management strategy work, and with entrepreneurship and high targets, we have an excellent starting point for solving the management challenges of our customers.

Top Data Science

At Top Data Science, we’re a team of data scientists, software and business development professionals who are passionate about using AI to solve our customers’ toughest business problems. This passion, curiosity, scientific mind-set and let’s-do-it mentality resulted in executing 100+ projects to a wide variety of industries to test, learn and validate how AI and machine learning can be used in different customer cases. At the same time the team gained experience in serving companies that are in different stages in their AI journey, which has enabled us to establish a collaboration model that can be easily adjusted to each organization we serve. Today our services cover the whole life-cycle of AI utilization from sharing latest technology advancements to making sure that the production-grade solutions are serving our customers optimally and providing continuous business value. Our international team is serving clients from small specialized companies to world-class corporations and public sector organizations. We continue exploring and learning new things as we are a Top Data Science company, and are eager to share our know-how and best practices while innovating new ways of working.

PERE.COM

The PERE narrative We set out to fix a fairness problem that’s plagued the hospitality industry for as long as most can remember. And if we don’t fix it - right now - it might very well result in the complete erosion of how we think about the hospitality business today. Have we got your attention? Great! Let’s start with restaurants, who still reward local businesses for referring guests in ways that are beyond outdated. Offering things like free drinks, meals and under-the-table cash payments are not only unsustainable, they’re eschewed by those receiving them and largely frowned upon by regulatory bodies. What restaurants need is a more effective and modern way to get butts in seats and reward loyal referrers. And reliable, personal referrals from higher-spending guests have never been in greater demand for the beleaguered restaurant industry. Even before the pandemic, food delivery was slowly upending restaurants by forcing them to pay absurdly high commissions for customers on what are already razor thin margins. Even more, restaurants are now pressured to change their businesses to serve take-away and delivery customers instead of the more profitable (and real) dine-in customers, which is why almost all chefs and restaurateurs got into the business to begin with. At the same time, hotels - responsible for sending restaurants a steady flow of personal referrals - are forced to fork out big bucks just to get guests to their properties, much of that going to online travel agencies who charge up to 30% commissions for referrals. With profits shrinking, you’d think that hotels could simply recover those earnings when they refer their guests to nearby businesses. If they’re paying when they receive a guest referral, shouldn’t they be paid when they make a guest referral? That seems fair. Unfortunately, it doesn’t work that way. That’s because today, the hospitality referral model is a broken, one-way street with no quick and easy way for people to profit when they make a personal referral. That includes especially hotel concierges, whose entire existence is founded on the ability to provide quality referrals. Feeling increasingly overlooked, undervalued and under appreciated in a digital world, they’re eager for an easier and better way to re-stake their claim and profit from sending guests to local businesses. That’s why we think it’s time for a change - a new and more fair way to do business in the hospitality industry. What’s long been accepted as a one-way street for paying for referrals needs to be expanded into a multilane highway where everyone can profit from personal referrals. At PERE, we’re building a global community of hospitality heroes who are passionate about delivering better service and memorable experiences by harnessing the power of personal referrals. That’s thousands of hotels, concierges, restaurants and other hospitality heroes instantly connected. With PERE, everyone wins. Professionals get a quick and easy way to profit when they refer guests. Businesses get higher spending referred customers in the door. Everyone gets a tool that lets them deliver a better customer experience and effortlessly see all transactions while staying transparent. At the end of the day, what people want are experiences. They want to connect, to learn, to grow through human interaction. At PERE, we celebrate how a personal referral connects humans in profound ways and establishes a handshake of trust and loyalty between our community. Won’t you join us?

Soundtracktor

Soundtracktor is a global marketplace matching brands with music. We are a community of composer webstores, giving music creators more control over selling their tracks and brands a better opportunity to discover music to tell their story. And a space for them to connect. For the music seller, we offer a customizable website that lets them focus on making music instead of networking and sales. Automated licensing terms and pricing ensures fair compensation. For the music buyer, we combine the convenience of a stock library with the personalized selection of a music supervisor. We match composers to brands faster - with higher quality, more relevant music plus easy-to-understand licensing. We are passionate about creating value for everyone involved in buying a track. We want to create a better, more ethical business model for the music industry. We love music. And we love technology. Join us in the excitement of matching music to images.

KnowledgeCotton Apparel

KnowledgeCotton Apparel is a Danish fashion label that produces sustainable menswear to make a difference. We produce timeless and sustainable products and promote fashion choices that are as clean and natural as possible. It is our mission to provide the conscious male consumer with sustainable fashion choices — without making any compromises when it comes to style, comfort or quality.

Playfinity

PLAYFINITY is a new augmented reality platform for the future of active play, connecting real world physical play with digital gaming. Our mission is to create an active and engaging alternative to screen based entertainment. We are an IoT company with a clear HW to SW profile where our hardware is mainstream and the smartness lies in the software. But, most of all, it's about doing something fun for kidz at all ages!

AppGyver

AppGyver is the leading provider of innovative app development tools suitable for seasoned and citizen developers alike. Founded in 2010 and with offices in San Francisco, U.S.A and Helsinki, Finland, AppGyver’s tools have earned the trust of over 150 000 users and top Fortune 500 companies worldwide.

Orderstyrning.se

Orderstyrning.se is a leading Danish based company, which in 2017 took the plunge to the Swedish market offering an innovative cloud solution for craftsmen. For craftsmen, administration is rarely the main priority and is often a time consuming task, which takes them away from their key objectives. Orderstyrning.se is offering a complete overview of daily tasks, financial measures, quality assurance, and registration of work hours and material. Everything is available real-time via web or app.

Cuckoo Workout

Cuckoo is a Finnish wellness technology company specializing in occupational wellbeing. Since 2014, Cuckoo has been a pioneer in its field, offering breaks designed by physiotherapists through a gamified application. The company’s mission is to encourage modern work force to take care of their wellbeing – one break at a time.

Sibesonke Ltd

Sibesonke Ltd was founded by Nokia Top Innovators. Having seen what basic cell phones can do for people in developing countries, we decided to create mobile services that improve daily life for the people. We are a digital agriculture pioneer in Africa, and attack a giant problem - food security in Africa that intensifies with a growing population and unpredictable rains (climate change). Our innovative mFarming digital platform connects smallholder farmers with local agri companies and well-known international corporations. To date, millions of farmers in East Africa have received information on mFarming to improve farm productivity and profitability. Ready to invest your talent in a larger-than-life purpose?

Smart Send

Smart Send has developed an advanced shipping system that integrates smoothly with E-commerce systems. The solution enable webshops to use a wide range of criteria to automatically calculate shipping methods, services and prices.E-commerce is a growing market and the range of shipping carriers, methods and services are rapidly growing. Smart Send are constantly improving our solution so that we can keep supplying the absolute best high-tech solution to the e-commerce market. We are a small group of enthusiastic people working from a fantastic shared workspace in down town Copenhagen. The atmosphere is casual and we encourage everybody to participate in all aspects of our development and our project.We prioritize the social aspect of our everyday. Happy colleagues are more productive, more fun and have better ideas - and that is important.Smart Send will not lay on the flat side and let things run its course. The world and our market is constantly changing and we can always create a better product. We will strive to do better each day and we would like happy, enthusiastic, social and skilled colleagues helping us to get better everyday.

Lapprador

Lapprador skal blive menneskets bedste ven. Vi prøver hver dag at bygge glæde gennem software.Det har pt. resulteret i skabelsen af verdens 3. største drukspil, en Mac-app der har været den mest indtjenende uddannelses-app i 40 lande, platformen zale der samler udsalg på tøj og meget andet.Fokus ligger fremadrettet på at gøre zale til den ultimative oplevelse for folk der elsker udsalg. Vi har pt samarbejder med Boozt, Kaufmann-koncernen (Quint, Kaufmann, Axel m.fl.), Stylepit og flere. Vuf! Lapprador skal blive menneskets bedste ven. Det bliver vi, forhåbentligt, ved at arbejde ud fra vores 3 værdier.#1 Vær en vovehalsVil man ændre noget i verden kræver det, at man sætter sig selv i risikable situationer. På grund af krybdyrhjernen har vi en hel naturlig tendens til at undgå farlige situationer. Denne frygt skal dog på ingen måde stoppe os, for ellers kommer vi aldrig til at udvikle os. Vil man ændre verden, bliver man nødt til at være en vovehals.#2 Hav maksimal betydningHvis man virkelig vil ændre noget, bliver man nødt til at pille ved fundamentet af det man vil ændre. Elon Musk kalder det “First Principles Thinking”, mens Lean bruger værktøjer som "5 whys". Vi prøver at handle mere end vi snakker, og have så stor betydning i de handlinger vi foretager os.#3 Bliv bedreHvis man bliver den bedste til at blive bedre, vil man på et eller andet tidspunkt overhale alle andre. I Lapprador har vi et kæmpe fokus på udvikling af os selv, så vi med større sandsynlighed kan opnå de ting vi gerne vil. Verdens 3. største drukspil blev til da en af os skulle blive bedre til at kode, mens zale er opbygget i kodesprog der både var optimale, men som folk også gerne ville lære. Læs mere om os på lapprador.com.

Fingertip

Fingertip is an innovation in digital leadership and collaboration in Microsoft Teams. It makes meetings more efficient, improves decision making, action point follow up, and increases transparency and collaboration. It's the ideal tool for both leaders and teams in small and big organizations. Fingertip collects all the bottlenecks of leading and collaboration into one single experience reducing the need to switch applications and repetitive work. Uniquely it combines the dialog, context and business direction to get things done together. Vast amounts of people are spending most of their day communicating and engaging in Teams. Fingertip helps them to lead their work, teams and organizations in a collaborative, accountable and productive way easily, as part of the daily Teams experience. ​

Floud

Floud is a social ticket sales platform with an inbuilt viral promotion mechanism. Set up your event in minutes, offer a seamless shopping experience, deliver QR tickets and control event admittance with one tool. Our killer feature for the event organizers is the viral campaign tool. With this tool, organizers can offer guests great benefits (like a ticket for half the price) if they invite their friends to the event.

Motivu

Vi hjælper idrætsforeninger med at skaffe nye medlemmer. I samarbejde med DGI, har vi udviklet et digitalt værktøj, som gør det nemt at skaffe nye medlemmer til idrætsforeningerne. Vi har indtil videre skaffet over 3.000 nye medlemmer til danske idrætsforeninger. På motivu.dk, kan man søge hold på tværs af idrætsforeningerne, så man kun skal lede et sted. Du kan eksempelvis finde hold for 8-årige, man. og ons. eftermiddage, indenfor 5 km. radius af din bopæl. Når man har fundet et hold man er interesseret i, kan man nemt tilmelde sig en prøvetræning digitalt, uden at skulle ringe til en træner eller administrator. Vi giver også foreningerne mulighed for at besøgende på deres egen hjemmeside kan tilmelde sig digitalt. Hermed er det slut med at ringe og skrive til en administrator for at finde ud af hvornår man kan komme til prøvetræning. Læs mere om vores digitale værktøj på motivu.dk Ca. 80% af danske idrætsforeninger (10.000 foreninger) vil gerne have flere medlemmer, men har svært ved at rekruttere dem. Til disse foreninger tilbyder vi målrettet digital annoncering af deres træninger. Motivu vandt DGI impact (innovationskonkurrence) i 2018 og 2020. Vi har derigennem et stærkt samarbejde med DGI. Vi har en fælles ambition om at få mange flere danskere til at bevæge sig.