As a idea factory, incubator and investor, Askeladden & Co identifies opportunities, develop concepts and scale up companies. Our sweet-spot is in traditional industries that - until now - have seen limited consolidation, limited innovation, too high prices and a customer journey that has been standing still since the 90s.   Our investments and startup journeys so far:  Cutters | Adams Matkasse | Freska | Lotel | Lorry Restaurant | Wellbee

LIVE WITH PEOPLE THAT INSPIRE YOU! Coliving help young professionals live with purpose and share their passion. Find coliving-communities anywhere in the world. Being an entrepreneur can be lonely. Because of that, we started a website to list all Coliving-spaces around the world, where like-minded people can Live, work & play.  Coliving & coworking.

We are an elite unit of consultants from across the Nordics who believe we can create a better consulting experience for our customers. We are who you engage when you want to take commercial and digital execution to the next level. We move mast, with specialised resources and technology. Our customers are both corporates and startups with the highest ambition in their respective industries.

Many start-ups and scale-ups underestimate the strategic importance of marketing. As a result, marketing often becomes a tactical discipline and short-term sales support, focused on lead generation rather than long-term value creation. envester consult helps growth companies make marketing a strategic and commercial driver from day one – closely aligned with company direction, priorities, and business objectives. Through flexible, fractional and project-based support, companies gain access to senior marketing expertise without building a full in-house function. envester works across three focus areas: • Marketing Strategy – positioning, target audiences and go-to-market, anchored in leadership and board-level priorities • Marketing Execution – focused execution with a clear link between activities, pipeline contribution and ROI • Leadership, Coaching & Capacity – strategic sparring with leadership and boards, combined with coaching, career advisory and interim/outsourced engagements to ensure the right capabilities at the right time The purpose is to ensure that marketing creates direction, supports growth and delivers measurable business value – not just activity.

Ø12 was founded by Kasper and Enete, with a passion for Copenhagen’s café culture and a simple ambition: to create the kind of brunch place they felt was missing. Where exceptional food, truly great coffee, and genuine hospitality come together. Today, Ø12 has grown into three busy locations and one of the city’s favourite brunch spots. But for us, great cafés are built by great people. We believe outstanding guest experiences start behind the counter, with teams who feel supported, trusted, and proud of what they do. That’s why we work with two clear pillars: Systems & Structure, giving everyone the routines and clarity to succeed, and Human Interaction & Service, creating a warm, respectful, and energetic workplace where teamwork comes first. At Ø12, you can expect a fast-paced environment, high standards, and a strong sense of ownership. We care about craft, consistency, and helping each other grow. While keeping things fun and human along the way.

Kihleo is a medtech startup developing an early warning system for urinary tract infections in older people with incontinence receiving care at home or in nursing homes. UTIs are one of the most common reasons for acute deterioration, confusion, and hospitalisation in this group. They are challenging to detect early, because symptoms are often vague, many older people cannot clearly communicate discomfort, and home care staff and nurses have minimal time. Today, detection is primarily reactive. Staff notice that something is wrong, then order urine tests and start treatment when the infection is already well underway. This leads to unnecessary suffering, avoidable admissions, and a high use of antibiotics. Kihleo’s solution is a small sensor placed in the diaper that measures biomarkers in the urine every time the person voids. When the diaper is changed, the sensor is read, and data is sent to a secure backend. Algorithms and predictive models analyse patterns over time and provide early, trustworthy indications that an infection may be developing, days before clinical symptoms are usually recognised. The system is not a diagnostic tool. It is a decision-support and early-warning system that integrates into existing workflows and helps staff decide when to look more closely, consult a nurse or doctor, and perform standard diagnostic tests. The value is threefold. For older people, it means faster and more targeted treatment, fewer severe infections, less confusion, and a better day-to-day quality of life. For relatives and care staff, it provides reassurance, objective data, and more time for actual care rather than crisis management. For the public sector, it helps prevent avoidable hospitalisations and complications that are both expensive and resource-intensive. Kihleo is working with a hardware partner on sensor development and is already in dialogue with Danish municipalities about pilot projects. The long-term vision is to create a scalable, data-driven platform for early detection of infections and other complications in elderly care, using everyday materials like diapers as non-invasive data sources.

Frank Founders is built for one thing: creating pipeline and growth for B2B SaaS companies through digital marketing. We work with ambitious SaaS teams and take ownership of the strategy and execution needed to drive real revenue. We’re part of the Frank Agency Collective - a group of small, specialized agencies that each operate in a narrow segment and focus on measurable outcomes in their domain. The goal is simple: be the obvious choice for a very specific type of client, and irrelevant to everyone else. Frank Founders is a micro-agency with 100% focus on B2B SaaS. That means you work close to the business: you lead strategy, drive execution, and stay close to the numbers. We expect people to take charge, make decisions, and treat client challenges as their own - and in return, we offer a high degree of freedom, trust, and ownership. Our culture is shaped by three principles: 01 Same side of the table - We work with clients as one team, with shared goals and clear accountability. 02 One size fits nobody - We use proven methods, but always tailor them to the company’s stage, priorities, and commercial reality. 03 Process drives progress - We rely on clear structures, frameworks, and testing to turn complexity into momentum and measurable growth. Day to day, that means a lot of sparring, open feedback (“frankly speaking” is part of how we work), and a strong focus on craft. We share knowledge, clients, and responsibilities across the team and are based in Talent Garden on Holmen in Copenhagen, surrounded by other startups and scaleups.

Amass is an AI application platform for scientific intelligence. Scientific knowledge is scattered, siloed, slow and expensive to search. Amass integrates across this fragmented landscape; Patents, papers, regulatory filings, proprietary documents and data and applies AI to create a structured, cross-linked, and queryable knowledge graph. We build our own domain-specific embedding models to capture subtle scientific signals. We go beyond simple retrieval and enable users to triangulate across multiple sources and trace the evidence behind any output. Who it’s for: biotech and pharma R&D, food-bio and synbio, research institutetes, hospitals, and life-science investors/BD. Why it wins: higher recall across sources, transparent reasoning, and end-to-end automated workflows that turn messy data into decisions and team actions -> quickly and safely. ‍

Radiant is a B2B Growth Consultancy of 40 Consultants dedicated to sales. We operate within four industries: Tech, Consulting, Professional Services, Finance and we're present in the Nordics, Italy, France, Germany, and Poland. We have our HQ in Denmark from where we invest a lot in culture, with our yearly workcation to Sitges.

Payments today are fragmented, rigid, and impersonal. Merchants deserve simplicity, speed, and intelligence. We exist to free merchants from complexity and turn payments into a growth engine — by empowering ISVs as the true distribution channel. We build unified payments for companies. We are app. 20 employees based in Aarhus and Copenhagen.

Social Mirror is an interactive smart mirror solution for retail that makes the shopping experience more social, digital, and engaging. Today, many shoppers struggle to make confident purchase decisions alone in the fitting room. They want instant feedback from friends or to share their experience online, but most in-store solutions are static and lack digital features. For retailers, this means missed opportunities to connect with customers, gather insights, and differentiate in a highly competitive market. Social Mirror bridges this gap by connecting offline shopping with online interaction. With the mirror, customers can: Invite friends to join their fitting session live via video. Capture outfit photos and receive them directly by email. Experience interactive features that turn the fitting room into a platform for inspiration, sharing, and social feedback. For retailers, Social Mirror creates a new way to engage customers, enhance satisfaction, and strengthen the connection between brand and shopper.

Founded in 2023 by a design industry veteran and former King leaders, Studio 555 is a Nordic tech company creating a whole new category where interior design meets gaming and social apps. We’re rethinking how people engage with design—making it playful, interactive, and beautifully accessible. We’re backed by some of the biggest names in the industry (from Supercell, King, and Small Giant), and we’ve put together an extraordinary team with deep roots in games, UX, and tech.

At BirdsAtFive, we’re building Birdie – a platform that finally fixes the biggest reason most AI tools fail in B2B marketing: bad input. AI can write fast, but if it doesn’t know your brand, your market, your goals, or your customers — it just makes things up. That’s a huge risk for marketing teams trying to move fast and stay on-message. Birdie changes that. We structure all of a company’s GTM knowledge — from strategy decks and sales insights to product positioning and audience research — and use it to power AI tools that create content that’s on-strategy, on-brand, and actually useful. We’re not building generic chatbots. We’re building the execution engine modern B2B teams need to go from idea to campaign — with AI that doesn’t guess, but understands.

Supercharge your team with Palette - your AI agent for clarity, alignment, and momentum. It takes care of what slows teams down: staying updated, nudging progress, and keeping everyone on the same page. But it also helps level up how you lead - surfacing insights, spotting patterns, and reinforcing the habits of high-performing teams. Your team x Palette = high performing

Swirl is the go-to wine discovery app for anyone who wants to find wines they truly enjoy. With truly personalised recommendations, expert tools, and an easy-to-use wine tracker, Swirl helps users build confidence in their wine choices. Whether you're browsing at a store or ordering at a restaurant, Swirl ensures every sip is the right one.