As a Sales and Marketing Automation Specialist at Care to Translate, you will have a critical role in enhancing our sales and marketing efforts through the strategic implementation and management of automation tools and systems. Your understanding of the healthcare and public sectors will enable you to develop automation strategies that resonate with our target audience and drive positive healthcare outcomes.

Key Responsibilities:

1. Automation Strategy: Develop and execute a comprehensive automation strategy tailored to the unique needs of the healthcare and public sectors.
2. Tool Selection and Integration: Identify, evaluate, and recommend the adoption of sales and marketing automation tools that align with our mission and objectives.
3. Workflow Design: Create, manage, and optimize automated workflows for lead generation, lead nurturing, and customer engagement in healthcare settings.
4. Data Management: Ensure data accuracy and security within automation systems, including CRM and marketing automation platforms, adhering to healthcare data privacy regulations.
5. Lead Scoring: Implement lead scoring models that prioritize healthcare professionals and institutions most likely to benefit from our solutions.
6. Campaign Automation: Develop and manage automated email marketing campaigns, targeting healthcare organizations and professionals in multiple languages.
7. Performance Analytics: Monitor and analyze the performance of automation campaigns, providing insights to enhance our messaging and strategies.
8. Multilingual Expertise: Leverage your multilingual skills to create content and campaigns that resonate with diverse healthcare audiences.
9. Public and Healthcare Sector Experience: Apply your knowledge of the public and healthcare sectors to tailor messaging and strategies effectively.

Qualifications:

• Bachelor's degree in Marketing, Business, Healthcare Management, or a related field.
• Proven experience in sales and marketing automation in a similar role.
• Proficiency with marketing automation tools CRM systems (e.g., HubSpot).
• Strong analytical skills and the ability to translate data into actionable insights.
• Excellent project management and organizational skills.
• Multilingual proficiency (English & Swedish, additional languages a plus).
• Experience working within the public and healthcare sectors.
• Startup mindset: Comfortable with taking initiative, working in a fast-paced environment, and being hands-on.

Benefits:

• Competitive salary and possible performance-based bonuses.
• Retirement savings plan.
• Opportunities for professional growth and development.
• A dynamic and collaborative startup environment where your contributions make a significant impact.
• Employee wellness programs and perks.