Head of International Communication & PR

Salary Competitive

EcoTree is looking for a talented full-time Head of International Communication & PR!

🌳 Do you know how to engage different media and their audience through strategic storytelling?

🌳 Do you enjoy envisioning strategic communication for both B2C and B2B and making it become reality?

🌳 Do you see yourself as a structured mind in a creative spirit with out of the box ideas?

🌳 Do you know how to put a startup “comet” on the map of international/global leaders, stakeholders & decision-makers?

🌳 Do you want to play a key role in a rapidly growing company in the fight against climate change, with a great mix of autonomy & responsibilities?


Who are we?

EcoTree is a vibrant and successful greentech startup. Our international headquarters is located in Copenhagen with a talented team of dedicated people working to make the world a greener place by planting and developing sustainable forests right here in Europe.

Since 2016, EcoTree has experienced 100% year-on-year growth and now has more than 55,000 individual tree-owners and close to 1,500 business clients. In addition, we’ve won many international awards & institutional recognitions, and we’re certified as a B-Corp organisation with a distinction as “Best for the World” in the Environment Category.

On ecotree.green, in just a few clicks and starting at €15, our corporate and private clients can develop their own portfolio of trees, thereby absorbing tons of CO2 in the next many years to come, all while preserving biodiversity and making a profit in the end! What’s not to like about that?

EcoTree is firmly established in Northern Europe and constantly expanding into new target markets. We currently operate in the Nordic markets, the U.K, as well as the Netherlands and Belgium. This year, we’ll continue entering into new European markets, and this is where you come into the picture!


Who are you?

You have an advanced degree in communications or a related field and you are passionate about making a difference for the environment. You have demonstrated experience in communications, PR and PA and have a solid toolbox of skills and resources that will enable EcoTree to scale and develop this new and exciting chapter for the company: the international expansion. More specifically, we are looking for someone with:

✔️ An advanced degree in communications or a relevant field.

✔️ Outstanding communications skills in English (Danish language skills is a strong advantage).

✔️ Passion for preserving the environment and forests in relation to Climate Change and the Sustainability agenda.

✔️ Demonstrated experience leading and communications and PR for successful startups or established companies/organisations.

✔️ Top-notch media and PR skill set with the ability to tell the right story to the right audiences. Existing media contacts is a plus.

✔️ Experience in PA with the ability to think & act at a global/international level.

✔️ Ability to understand & leverage communication drivers for both B2B and B2C.

✔️ Entrepreneurial mindset, with the ability to work independently on initiatives from concept to execution.

✔️ Min. 5 years of experience in similar positions.


What will your responsibilities be?

  • Engaging international media through strategic storytelling.

  • Put EcoTree on the map of major environmental/climate-related events.

  • Support the B2B team with communication deliveries across website and social media, and client communication objectives.

  • Managing our team of freelance copywriters (DK, NL, BE, NL and SE).

  • Managing our Communication and Content Creator for organic content on our various channels (SoMe, blog articles, website, etc.) and deploying a consistent & creative international communication strategy.

  • Develop and nurture a solid community of clients, followers, brand-ambassadors, etc.

  • Identify and manage participation at key events throughout the year.

  • Support key business initiatives through communications campaigns targeting national and international press and social/digital media.

  • Working side-by-side with our graphic designer, content creator, copywriters and our marketing team, while also coordinating your actions with our Paris headquarter.


Further information:

Start date: June 1st, 2022 (July 1st at the latest)

Remuneration: Depending on experience

Workload: full-time

Office: Boyesgade 4, 1622 København V

Deadline: 23rd of May, 2022. We will invite people in from the beginning, so don’t hesitate to send your application now!


May the Forest be with you ;-)

For more information or questions please contact us at dan@ecotree.green or phone number +4560672266

Perks and benefits

This job comes with several perks and benefits

Near public transit
Near public transit

Easy access and treehugger friendly workplace.

Free coffee / tea
Free coffee / tea

Get your caffeine fix to get you started and keep you going.

Central office
Central office

Your local office is your anchor point, thus, we placed it centrally at your convenience.

Social gatherings
Social gatherings

Social gatherings and games; hang out with your colleagues.

Skill development
Skill development

We want to take you from good to great.

Working at
EcoTree

EcoTree is a green-tech company specializing in sustainability. Our goal is to promote environmental awareness and engage individuals and businesses in eco-friendly behaviour by offering simple, concrete, and financially viable solutions to becoming a tree or even forest owner. Every single day 3.4 billion tons of CO2 is released into the atmosphere worldwide. In Europe, we are among the worst polluters in the world. While we can do a lot to reduce our emissions, it is impossible to stay completely CO2 neutral. You can, in turn, offset your carbon footprint by planting trees. As a matter of fact, the forest is one of our best means to fight global warming, as trees absorb CO2 through the process of photosynthesis. EcoTree has democratized and digitalized forestry. With EcoTree, it is easy and accessible both for individuals and businesses to contribute to the reforestation and preservation of our common green heritage. EcoTree enables everybody to become a tree owner. EcoTree has a team of forest experts that take care of planting and maintaining the forests in which your trees are located. You, being the owner of the trees, are entitled to receive 100% of the revenue generated from the wood sale when your trees have reached maturity, cut, and the forest is renewed. EcoTree implements a “close to nature” forestry management plan in which the preservation of the biodiversity in the forest is kept at the heart of our activities, and for every tree that is cut, EcoTree plants three new ones. The idea behind EcoTree came up when a group of French childhood friends went to Copenhagen on a trip in 2014. There were many things that the group of friends adored about the Scandinavian lifestyle, but one thing that especially struck them was the well-functioning bottle deposit system. On each can, glass, or plastic bottle you purchase in Denmark you pay a small premium as a deposit that you get back when returning the empty bottles and cans to the supermarket. Consequently, the cities are clean and society more sustainable. This simple idea of rewarding sustainability led to the foundation of EcoTree. Approximately 600,000 newly planted trees later, the idea that was born in Scandinavia returns to its place of origin, as EcoTree has opened its new international office in Copenhagen in September 2019.

Read more about EcoTree

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