Customer Insights Specialist (Freelance)

Salary Competitive

Become a Customer Insights Specialist and help companies gain better customer insights & accelerate innovation by turning qualitative data into insights

At Sonar we help product-led companies become more successful by bringing them closer to their customers, so they can provide the best possible experiences.

Right now, we are seeing an excessive demand for especially Danish, German, Swedish, or Norwegian-speaking candidates, who on a freelance basis can help turn people's understanding of the world and cultural environment into customer insights for the companies we work with.

 

What does the work consist of?

  • Your role as a Sonar certified Customer Insights Specialist lies in analyzing customer data in video format and delivering the insights in an actionable format through our AI-powered platform, Sonar. We use our platform to conduct interviews and analyze and derive insights, so your work will be centered around Sonar. But don’t worry, we will provide you with a thorough onboarding to ensure you are fully up to speed before your first project.   

  • You will typically receive a data set of 5-20 videos of participants interacting with a website, an app, or similar, or reflecting upon a new business idea, a new product concept, or similar from which you will derive insights.

  • You will bring your analytical mindset and cultural understandings into use when you identify patterns across the participants' experiences and derive insights based upon your deep understanding of the cultural surroundings of the concrete target group.


What should you expect from this job?

  • You will get the opportunity to use your already expert analytical skills or develop them further in a fast-paced setting.

  • You will see a steep learning curve and gain knowledge of different industries, markets, and target groups.

  • You will get feedback after the completion of your projects to ensure your continuous development within the qualitative analysis and insights derivation. 


How will my workload be?

  • Like most freelancer jobs, you commit to short-term assignments. Our projects normally vary between 2 and 7 days, depending on the amount of data and timeline of the project.

  • You can decline as many projects as you want, but once accepted and assigned to a project, we expect full-time commitment during that project to ensure insights are delivered on time. 

 

What qualifications do I need?

  • The ideal candidates have experience with qualitative research methods and preferably within anthropology, UX research, Human-Computer Interaction (HCI), behavioral analysis, or related fields.

  • You could be an experienced freelancer and have many years of experience within the field of qualitative or UX research methods, be a graduate student who wants to apply the obtained academic knowledge in a real-world setting or somewhere in between. But most importantly you must have strong analytical skills and mindset and an ability to summarise and condense qualitative data into clear and concise insights.

  • You can come from anywhere in the world, but you must have full proficiency in English.  

  • At Sonar we base our principles of analysis upon the concept of atomic research, and it is a plus if you have knowledge of the atomic research principles, but don't worry - you will be thoroughly introduced to this as part of your onboarding process.

 

How do I get paid?

  • You will be well-rewarded for your work and are paid per research study. The base salary will vary depending on the research study, according to aspects such as the number of participants, interview length, etc. Typically, an analysis of 10 videos (16 hours of work approx.) is rewarded with approximately 400 EUR.

  • Your pay is also dependent on the quality of your work and can earn more than the base salary. After each completed project, we assess the quality and apply a multiplier to your base salary corresponding to the quality that has been delivered. You can earn up to a 30 percent bonus for deliverables of outstanding quality. After delivering your work, we transfer the money to your bank account. 

 

Will I work independently?

  • Yes, you will be working independently and remotely from wherever you are based, however, if you need it, we have an online support team ready to assist if you have any questions or encounter any challenges during your work.

  • You can work when you want and from whatever location you want.

 

How do I get started?

  • Upload your CV, and provide a short description of your skills and expertise. If you match the profile we are looking for, we will invite you to complete an online ‘trial case’ in our AI-powered tool Sonar where you get a feel of the format and procedure when producing insights, as well as demonstrate your analytical and reporting abilities. 

  • If everything goes well, you will receive your Sonar certification and will then be a part of the Sonar Specialist Community and are eligible to accept all the projects you want to and start transforming qualitative data into insights for our customers.

For more information or questions please contact us at specialist@usertribe.com

Perks and benefits

This job comes with several perks and benefits

Free coffee / tea
Free coffee / tea

Get your caffeine fix to get you started and keep you going.

Near public transit
Near public transit

Easy access and treehugger friendly workplace.

Social gatherings
Social gatherings

Social gatherings and games; hang out with your colleagues.

Pension plan
Pension plan

We take care of you, even when you are old and wrinkly.

Healthcare insurance
Healthcare insurance

Break a leg! Seriously, we got you covered in our company healthcare plan.

Central office
Central office

Your local office is your anchor point, thus, we placed it centrally at your convenience.

See all 13 benefits

Working at
Sonar (formerly UserTribe)

We make the world more customer centric We give anyone the opportunity to engage with, be empowered by and make impactful business decisions from human perspectives These human perspectives help you to empathize with and understand the needs of as well as experiences from the customers perspective. By this Sonar enables you to create better product, marketing and digital experiences, shortens time to market and empowers your company to be truly customer centric.

Read more about Sonar (formerly UserTribe)

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