Publisher Account Executive - DACH (SaaS)

Salary Competitive

Would you like to play a key role in Europe’s leading In-Email Ad Serving SaaS Platform? How about helping grow one of Scandinavia’s most exciting scale-ups in the DACH Region? Read on, you may have just found what you’re looking for...

Who are we?

We are Passendo. With our HQ in Denmark and our dev team in Belgrade we are looking to grow our European team further. We have a genuine passion for in-email Advertising technology. The founding team has more than 50 years of combined experience in digital advertising, with some of the best people in the industry working to innovate and break new ground in the email marketing space.

With a new round of funding and aggressive growth plans, we are now looking for an Account Executive to help drive our sales strategy and fuel our growth across European Markets, especially the DACH region. Passendo is a unique Email and Native advertising SaaS platform already working with some of Europe’s largest and most respected media brands and currently active across 10+ markets. Upon joining the Passendo team you will have a strong support network around you where everyone is as focused on your success as you are - your success is their success.

About the Role

As a Publisher Account Executive, you'll have full stack responsibility for generating new Publisher business across the DACH region. The role offers significant headroom in terms of new responsibilities as you grow, proactiveness is encouraged

Your primary goal is sell Passendo's Newsletter Ad Serving technology to b2c and b2b Publisher's in the DACH Markets, but with the possibility to expand elsewhere subject to growth requirements. A typical day will be finding creative ways to engage with senior stakeholders across the publishing industry, understanding their needs and how they can benefit from Passendo's technology. These relationships can be cultivated through social channels such as Linkedin, in-person events, phone and/or email.

Your Responsibilities

  • Identify potential publishers, reach out to qualify, nurture and close

  • Own the commercial process from meeting held to signed agreement

  • Accountability for your KPIs and pipeline

  • Help build long term relationships throughout - the sales process can be long and therefore requires a consultative (but persistent!) approach

  • Own the commercial strategy for your market, everything from sales collateral to attending events


  • Based in Copenhagen

  • Native German Speaker

  • 1-3 Years Experience within SaaS Sales Towards the DACH Region - including prospecting

  • Understanding of complex, multi stakeholder sales processes

  • You thrive within a entrepreneurial setting, are self motivated and result driven in your approach

Bonus if you:

  • Have experience of the Digital Marketing space (ESPs, DMPs, Ad Servers, CDPs etc)

  • Working knowledge of Hubspot (CRM)


  • Big ambitions for the future of the company, provides plenty of opportunity for you to develop personally and professionally

  • No micromanagement - you do you in terms of reaching your monthly goals

  • Well integrated support and CRM backend to aid your daily work

  • Multinational and outgoing team

  • Hybrid work setup

  • Competitive salary and commission

  • Catered office lunch

For more information or questions please contact us at or phone number 29680833

Perks and benefits

This job comes with several perks and benefits

Free lunch
Free lunch

Enjoy a free catered lunch with your colleagues, every day.

Flexible working hours
Flexible working hours

Time is precious. Make it count. Morning person or night owl, this job is for you.

Free coffee / tea
Free coffee / tea

Get your caffeine fix to get you started and keep you going.

Near public transit
Near public transit

Easy access and treehugger friendly workplace.

Social gatherings
Social gatherings

Social gatherings and games; hang out with your colleagues.

Free friday beers
Free friday beers

Friday is something special, let's enjoy a beer together.

See all 8 benefits

Working at

Passendo is the Ad Serving and Native Platform for In-Email Advertising. We serve more than 2 Billion monthly email ad impressions across the largest and most well respected publisher brands in Europe, US and Middle East. Advertisers and Marketers can reach their audiences with native ad formats in email at scale within a programmatic environment - everything like you know from the web, just with much higher engagement rates and purely within a premium environment. Premium Publishers - including Financial Times, Egmont, Berlingske, Bonnier and De Pers Groep - utilise our technology to manage and monetise their newsletter's ad inventory at scale, with new innovative products. We're headquartered in central Copenhagen and with offices in London and Belgrade.

Read more about Passendo

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