Superb created the Guest Experience Management category and is on a mission to change the way restaurants operate by using guest data. Our all-in-one platform is celebrated in the restaurant industry for its ability to provide personalised experiences, build guest relationships, increase retention and maximise revenue. Trusted by the new generation of restaurateurs, we’re dedicated to empowering restaurants worldwide.  

We’re looking for an enthusiastic, dedicated and self-driven person with solid communication skills to bring our PR activities to the next level. 

The opportunity 

As our new PR manager, you’ll join our dynamic and agile Brand and Marketing team and be responsible for the development, positioning and ongoing management of Superb’s public image and reputation in owned and earned channels. 

You’ll work closely with the CMO and Head of Brand and Communications to shape the public relations strategy for existing and new, local markets. 

Ideally, you have experience with PR management from a previous role and know what it takes for a story to make it into global or local media. With you onboard, no interesting story will go untold. 

Your role 

• Position Superb as the leading, active voice on how to run a successful restaurant using GXM. 

• Serve as the main point of contact for PR-related topics. 

• Protect and showcase the Superb brand externally. 

• Build, oversee and execute Superb’s PR strategy to draw attention to the problem we are solving and position Superb’s GXM platform as the solution. 

• Work in collaboration with the brand/marketing team on key projects and campaigns to align PR with the brand/marketing strategy. 

• Create and oversee a quarterly PR plan to support the company blueprint and all ongoing brand campaigns, product development and business-related topics.

• Manage our partner PR agencies across SE, DK and UK, as well as the budget, strategy and performance of our PR initiatives.

• Identify and build strong relationships with existing and new local agencies. 

• Find potential PR opportunities in the market and bring new pitch angles and news hijacking opportunities to the table.

• Strengthen our approach to events and networking and place stories in the right media. 

• Monitor and create monthly reports on all press coverage obtained by Superb. 

• Handle crisis communications and issues management.

Requirements 

• Minimum 4 years of experience in a similar position or in communications/PR with an agency or advertiser

• Excellent communication skills (verbal and written) and the ability to translate ideas into PR tactics 

• Strong stakeholder management skills 

• Good knowledge of the Nordic media landscape and how press relations work in the Nordics and beyond 

• Self-starter who makes things happen in a fast-paced, dynamic and global environment

• Organised, structured way of approaching problems with strong attention to detail

• Ability to manage multiple projects and prioritise time 

• Experience with influential industry events and speaking opportunities

• An existing network of media and press contacts is highly valued  

Meet Superb

We believe restaurant technology is stuck in the past. Today, most restaurants use multiple systems that can’t integrate, leaving them with no way to collect and use insights about their guests and business. 

That was until we created the world’s first Guest Experience Management platform, and that’s the story we need you to tell. 

Read more about why we created the category here:

https://www.superbexperience.com/guest-experience-management

What we think you’ll like about Superb 

• The opportunity to join a fast-growing company in one of its most exciting stages (Just raised €12m in Series A). 

• A strong and diverse international team of 8 different nationalities.

• 25 days of annual holidays. 

• The chance to work remotely or in one of our hubs in Copenhagen or Stockholm (Opening very soon).

• The chance to leave your mark in a category-driven company that’s out to introduce Guest Experience Management to the global restaurant industry.