Digital Marketing Specialist

Salary Competitive
Equity To be negotiated

We are looking for a data driven digital marketing professional to help with continued expansion

Salary: Competitive package including warrant option

Job location: Herlev, DK

Employment Status: Full-Time, Permanent


Motosumo based in DK, is an ambitious and rapidly growing start-up backed by a strong investor team offering online fitness group classes powered by smartphones that tracks and connects everyone in the classes. Our world class instructors turn every class into a fun, interactive and personalised experience allowing everyone to compete, compare and cooperate.

We are looking for an experienced and self-motivated global Digital Marketing Specialist with minimum 5 years proven track record of successfully managing digital marketing campaigns in the B2C space to fuel our growth.


Key Responsibilities:

The responsibility of the Digital Marketing Specialist is to deliver effective and innovative digital campaigns to ensure the growth of our B2C offering. You will also be responsible for:

  • Overall performance and target setting of all our Motosumo digital channels.

  • Owning and maintaining site analytics, metrics, and campaign reporting.

  • Analysing key metrics on our website traffic and App stores to meet Motosumo growth targets and generating monthly performance reports on our digital platforms.

  • Developing, evaluating and overseeing the implementation of A/B testing protocols and procedures.

  • Presenting recommendations in a continues drive to improve performance of all channels.

  • Monitor, identify, and develop strategies to effectively compete with identified competitors and brands.

  • Reviewing new technologies to keep the company at the forefront of developments in digital marketing.

Knowledge and Experience:

  • In depth knowledge of Paid SoMe Marketing, PPC, SEO, AdWords, Email campaigns and affiliation programs.

  • Solid understanding of web metrics, digital analytics, with the ability to generate, analyse and interpret data.

  • Proficiency in FB Ad Manager, Google Ads platform, Google Analytics, Google Tag Manager and Email campaign platforms required.

  • Proficiency in Microsoft Office suite and proficiency with different social media platforms Facebook, Twitter, Google, YouTube and Instagram.

If you are passionate about digital marketing with proven experience delivering effective and innovative digital campaigns, then you could be the person we’re looking for.


To apply send your cover letter and CV to Mahmood Ul-Hassan, Chief Commercial Officer.

Read more about Motosumo at www.motosumo.com.

For more information or questions please contact us at mahmood@motosumo.com or phone number +447795636481

Perks and benefits

This job comes with several perks and benefits

Free lunch
Free lunch

Enjoy a free catered lunch with your colleagues, every day.

Flexible working hours
Flexible working hours

Time is precious. Make it count. Morning person or night owl, this job is for you.

Free coffee / tea
Free coffee / tea

Get your caffeine fix to get you started and keep you going.

Near public transit
Near public transit

Easy access and treehugger friendly workplace.

Social gatherings
Social gatherings

Social gatherings and games; hang out with your colleagues.

Free office snacks
Free office snacks

Peckish after lunch? We got your back with soft drinks, treats and fruit.

See all 9 benefits

Working at
MOTOSUMO

About Motosumo Motosumo empowers its members to lead happier and healthier lives with interactive, instructor-driven, community-based cycling workouts that members can enjoy anywhere. Motosumo was founded in 2015 by a Denmark-based team of engineers, astrophysicists, and one elite athlete. They created the first and, to date, the only app globally that uses smartphone motion sensors to generate live fitness metrics such as cadence and distance on any stationary bike, 100 percent independent of any branded equipment. Trusted by gyms and top cycling studios worldwide, Motosumo built a following of tens of thousands of users before launching a platform for the anywhere user in 2020. By 2022, Women’s Health named Motosumo the Best Indoor Cycling App in their 2022 Fitness Awards. With Motosumo’s unique offering, members can enjoy a fully interactive at-home fitness experience with a global team of world-class instructors. A subscription grants Motosumo members unlimited access to more than 300 Live classes a month, plus a library of On-Demand classes to join at any time. To turn any bike into a world-class workout experience and start a path toward a happier and healthier you, visit www.motosumo.com

Read more about MOTOSUMO

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